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ESPN Hemorrhaging Subscribers, Down To 76 Million As Disney Scrambles To Stem Tide Disney-owned ESPN subscribers dropped precipitously in the last 12 months, shrinking another 10% to end fiscal 2021 on Oct. 2 with 76 million US households, according to a Friday SEC filing noted by Deadline . Within ESPN, college sports-oriented ESPNU fell from 62 million homes in 2020 to 51 million over the last year, while ESPN News slipped from 62 million to 50 million over the same period. The company said the drop - based on data from Nielsen, includes traditional Multichannel Video Programming Distributors (MVPDs) such as Comcast and DirectTV, as well as most digital Over-The-Top (OTT) streaming packages. For reference, ESPN boasted just north of 100 million households almost a decade ago, a significant decay for one of Disney''s longtime cornerstones. As Deadline notes, the drop in subscribers highlights one of the biggest conundrums in the media business - traditional TV networks are shedding subscribers due to cord-cutting .
Dycom Industries, Inc. (DY) CEO Steve Nielsen on Q3 2022 Results - Earnings Call Transcript
Nielsen took some kicks while it was down this year, delivered courtesy of rivals happy to capitalize on its MRC dis-accreditation and soured relationships with broadcasters. But big companies can take a few kicks, and still throw a few punches of their own. Nielsen is suing TVision and HyphaMetrics, two panel-based TV measurement startups, for … Continue reading » The post Nielsen Fires Off Duel Lawsuits Against Panel Measurement Startups TVision And HyphaMetrics appeared first on AdExchanger .
DELRAY BEACH, Fla., Nov. 22, 2021 /PRNewswire/ -- TailWind Activation, a research and analytics company founded by Nielsen veterans Tom Markert and Doug Pierce, today announced the highlights from the first half of the new Network television season. TailWind Activation provides the

Nielsen Enhancement To Bring TV Per-Spot Measurement

02:45pm, Monday, 22'nd Nov 2021 Radio & Television Business Report
The nation''s dominant audience measurement and consumer analytics company believes, will help transition audience estimates to a methodology based on individual ads and not commercial minutes. What does this mean for broadcast media AEs and sales pros?
Broadcast and streaming neck and neck as sports and new content continue to attract viewership according to The Gauge Nielsen announced that The Gauge, its monthly total TV and streaming snapshot, revealed that in October 2021 the broadcast share of consumers total TV increased 2% from September 2021 and now accounts for 28% of their total screen time. Marketing Technology News: [] The post Nielsens The Gauge: Monthly Total TV And Streaming Snapshot For October appeared first on MarTech Series .

What The Media Rating Council Does

04:37pm, Thursday, 18'th Nov 2021 Business Mag
In the past few months the MRC has gained a lot of attention by suspending Nielsen''s accreditation of their national local TV ratings service. Launched at the request of

Measurement Innovation, Elevated by Abcarian

03:30pm, Thursday, 18'th Nov 2021 Radio & Television Business Report
This week NBCU hosted its first-ever "Measurement Innovation Forum," with representation from every corner of the industry. Following the Forum, former Nielsen thought leader Kelly Abcarian, today NBCUniversals EVP/Measurement & Impact for Advertising & Partnerships, shared an update on the Measurement RFP process with each measurement partner.
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New Integrated Solution Enables Improved Replay and Catch-Up Viewing Experiences Media Distillery, a leading provider of AI technology enabling visibility into whats inside video content, and Gracenote, the content solutions pillar of Nielsen, have integrated their respective technologies and datasets to create a powerful solution to optimize Electronic Programme Guide (EPG) utility. Available now, this easy-to-implement offering [] The post Media Distillery and Nielsens Gracenote Join Forces to Optimize Electronic Programme Guide (EPG) Utility appeared first on MarTech Series .

A Radio Revenue Forecast from Kagan? You Bet

04:00pm, Monday, 15'th Nov 2021 Radio & Television Business Report
Justin Nielson, a Senior Research Analyst for broadcast media at S&P Global Market Intelligence''s Kagan group is poised to deliver much insight on Tuesday (11/15) at Forecast 2022 in New York. Ahead of the event, which you can still register for, Nielsen offered some top-line takeaways for where Radio revenues will likely be in a year.
On 11/17/21, Microsoft, SBA Communications, and Nielsen Holdings will all trade ex-dividend for their respective upcoming dividends.
Bio-Path Holdings, Inc. (BPTH) CEO Peter Nielsen on Q3 2021 Results - Earnings Call Transcript
The mean of analysts' price targets for Nielsen Holdings Plc (NLSN) points to a 32.3% upside in the stock. While this highly sought-after metric has not proven reasonably effective, strong agreement a
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