RSI low/high Values: [ 25 - 75 ]
* StockInvest.us uses dynamically calculated RSI max/min levels to determine when stock is oversold or overbought based on historical behavior.
AI Analysis of WPP.L
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Weaker technical forecast for WPP Plc as stock downgraded to Hold/Accumulate.
(Updated on Mar 27, 2024)

Buy or Hold candidate since Mar 26, 2024 Loss -0.19% PDF

The WPP Plc stock price fell by -0.189% on the last day (Wednesday, 27th Mar 2024) from £741.20 to £739.80. During the last trading day the stock fluctuated 2.23% from a day low at £726.00 to a day high of £742.20. The price has been going up and down for this period, and there has been a 3.76% gain for the last 2 weeks. Volume has increased on the last day by 829 thousand shares but on falling prices. This may be an early warning and the risk will be increased slightly over the next couple of days. In total, 3 million shares were bought and sold for approximately £2.36 billion.

The stock lies in the middle of a wide and falling trend in the short term and further fall within the trend is signaled. Given the current short-term trend, the stock is expected to fall -4.90% during the next 3 months and, with a 90% probability hold a price between £653.16 and £733.95 at the end of this 3-month period. Do note, that if the stock price manages to stay at current levels or higher, our prediction target will start to change positively over the next few days as the conditions for the current predictions will be broken.

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WPP.L Signals & Forecast

The WPP Plc stock holds buy signals from both short and long-term Moving Averages giving a positive forecast for the stock, but the stock has a general sell signal from the relation between the two signals where the long-term average is above the short-term average. On corrections down, there will be some support from the lines at £727.74 and £734.48. A breakdown below any of these levels will issue sell signals. Furthermore, there is a buy signal from the 3 month Moving Average Convergence Divergence (MACD). Some negative signals were issued as well, and these may have some influence on the near short-term development. A sell signal was issued from a pivot top point on Friday, March 22, 2024, and so far it has fallen -0.296%. Further fall is indicated until a new bottom pivot has been found. Volume rose on falling prices yesterday. This may be an early warning and the stock should be followed more closely.

Support, Risk & Stop-loss for WPP Plc stock

WPP Plc finds support from accumulated volume at £730.60 and this level may hold a buying opportunity as an upwards reaction can be expected when the support is being tested.

In general the stock tends to have very controlled movements and with good liquidity the risk is considered very low in this stock. During the last day, the stock moved £16.20 between high and low, or 2.23%. For the last week the stock has had daily average volatility of 1.95%.

Our recommended stop-loss: £719.23 (-2.78%) (This stock has low daily movements and this gives low risk. There is a sell signal from a pivot top found 3 days ago.)

Trading Expectations (WPP.L) For The Upcoming Trading Day Of Thursday 28th

For the upcoming trading day on Thursday, 28th we expect WPP Plc to open at £736.00, and during the day (based on 14 day Average True Range), to move between £726.27 and £753.33, which gives a possible trading interval of +/-£13.53 (+/-1.83%) up or down from last closing price. If WPP Plc takes out the full calculated possible swing range there will be an estimated 3.66% move between the lowest and the highest trading price during the day.

Since the stock is closer to the resistance from accumulated volume at £745.40 (0.76%) than the support at £730.60 (1.24%), our systems don't find the trading risk/reward intra-day attractive and any bets should be held until the stock is closer to the support level.

Is WPP Plc stock A Buy?

WPP Plc holds several positive signals, but we still don't find these to be enough for a buy candidate. At the current level, it should be considered as a hold candidate (hold or accumulate) in this position whilst awaiting further development. Due to some small weaknesses in the technical picture we have downgraded our analysis conclusion for this stock since the last evaluation from a Buy to a Hold/Accumulate candidate.

Current score: 0.156 Hold/Accumulate Downgraded

Predicted Opening Price for WPP Plc of Thursday, March 28, 2024

Fair opening price March 28, 2024 Current price
£736.00 ( 0.514%) £739.80

The predicted opening price is based on yesterday's movements between high, low, and closing price.

Trading levels for WPP.L

Fibonacci Support & Resistance Levels

Level Price
Resistance R3 752.20 1.68 %
R2 746.01 0.84 %
R1 742.19 0.323 %
Current price: 739.80
Support S1 729.81 -1.35 %
S2 725.99 -1.87 %
S3 719.80 -2.70 %

Accumulated Volume Support & Resistance Levels

Level Price
Resistance R3 781.80 5.68 %
R2 770.20 4.11 %
R1 745.40 0.757 %
Current price 739.80
Support S1 730.60 -1.24%
S2 713.80 -3.51%
S3 707.20 -4.41%

WPP Dividend Payout History


# Declaration Date Ex-Date Pay Date Amount Yield
1 Jun 06, 2024 Jun 06, 2024 Jul 05, 2024 £24.40 3.30%
2 Feb 23, 2023 Jun 08, 2023 Jul 07, 2023 £24.40 3.00%
3 Aug 05, 2022 Oct 13, 2022 Nov 01, 2022 £15.00 1.91%
4 Feb 24, 2022 Jun 09, 2022 Jul 08, 2022 £18.70 2.34%
5 Aug 05, 2021 Oct 14, 2021 Nov 01, 2021 £12.50 1.18%

FAQ

What is the symbol for WPP Plc Stock and on which exchange is it traded?
The symbol for WPP Plc is WPP.L and it is traded on the XLON (London Stock Exchange).

Should I buy or sell WPP Plc Stock?
WPP Plc holds several positive signals, but we still don't find these to be enough for a buy candidate. At the current level, it should be considered as a hold candidate (hold or accumulate) in this position whilst awaiting further development. Due to some small weaknesses in the technical picture we have downgraded our analysis conclusion for this stock since the last evaluation from a Buy to a Hold/Accumulate candidate.

How to buy WPP Plc Stock?
WPP Plc Stock can be purchased through just about any brokerage firm, including online brokerage services.
Click here for our free guide on how to buy WPP Plc Stock.

What's the current price of WPP Plc Stock?
As of the end of day on the 2024-03-27, the price of an WPP Plc (WPP.L) share was £739.80.

What is the 52-week high and low for WPP Plc Stock?
The 52-week high for WPP Plc Stock is £971.40 and the 52-week low is £672.80.

What is the market capitalization of WPP Plc Stock?
As of the 2024-03-27, the market capitalization of WPP Plc is 7.943B.
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About WPP Plc

WPP Plc WPP plc, a creative transformation company, provides communications, experience, commerce, and technology services in North America, the United Kingdom, Western Continental Europe, the Asia Pacific, Latin America, Africa, the Middle East, and Central and Eastern Europe. The company operates through three segments: Global Integrated Agencies, Public Relations, and Specialist Agencies. It offers plans and creates marketing and branding campaigns; d... WPP.L Profile

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