LAS VEGAS and VANCOUVER, British Columbia, Dec. 31, 2020 (GLOBE NEWSWIRE) -- TAAT™ LIFESTYLE & WELLNESS LTD. (CSE: TAAT) (OTCQB: TOBAF) (FRANKFURT: 2TP2) (the “Company” or “TAAT™”) is plea
LAS VEGAS and VANCOUVER, British Columbia, Dec. 28, 2020 (GLOBE NEWSWIRE) -- TAAT™ LIFESTYLE & WELLNESS LTD. (CSE: TAAT) (OTCQB: TOBAF) (FRANKFURT: 2TP2) (the “Company” or “TAAT™”) is plea
A four-page spread consisting of an interview with TAAT™ CEO Setti Coscarella was published in the December 17, 2020 edition of the CSE's Public Entrepreneur magazine in which Mr. Coscarella details
After an order for more than CAD $150,000 of TAAT™ Original, Smooth, and Menthol arrived in Ohio on Friday December 11, 2020, the Company's distributors in Ohio have begun fulfilling pre-orders of T
On the morning of Friday December 11, 2020, a shipment of TAAT™ Original, Smooth, and Menthol arrived in Canton, OH at the warehouse of ADCO, the Company's first distributor in its launch market On
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As the Company carries out the launch of TAAT™ in the United States, it has hired Laura McCormally to lead its finance initiatives as Vice President of Finance and Corporate Development. Ms. McCorma
With the launch of TAAT™ in Ohio currently underway, the Company is pleased to announce that the digital marketing campaign for its TryTAAT landing page has distributed approximately 13 million adve
The Company has undertaken efforts to prepare its in-store presence in select tobacco points of sale in Ohio that will be carrying Taat upon its launch this quarter. In addition to determining shelf p
To augment current digital marketing initiatives, the Company has produced a series of video advertisements which are to be shown to potential users of Taat in the United States, who are current tobac
After beginning large-scale in-house production of Taat's Beyond Tobacco™ base material, the Company has already reached 50% of its production capacity even before launching. Each 16-hour day of pro
To assist with further research and development of flavouring for Beyond Tobacco™ as well as an intellectual property strategy, the Company has appointed Dr. Cindy Orser to its advisory board. Dr. O
TryTaat.com is a landing page for current tobacco smokers of legal age in the United States to request a complimentary sample of Taat by mail around the time of Taat's launch in Ohio, scheduled to occ
In its October 6, 2020 press release, the Company announced the U.S. launch of Taat would occur in the state of Ohio in mid-Q4 2020. Despite stellar performance of small-scale test batches of Taat in

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