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Is Netflix stock still a buy after falling -7.26% on Friday?
(Updated on Jul 17, 2026)

Sell candidate since Jul 17, 2026

The Netflix stock price fell by -7.26% on the last day (Friday, 17th Jul 2026) from $74.35 to $68.95. During the last trading day the stock fluctuated 6.75% from a day low at $65.10 to a day high of $69.49. The price has fallen in 6 of the last 10 days and is down by -11.2% for this period. Volume has increased on the last day by 77 million shares but on falling prices. This may be an early warning and the risk will be increased slightly over the next couple of days. In total, 141 million shares were bought and sold for approximately $9.74 billion.

The stock lies in the middle of a wide and falling trend in the short term and further fall within the trend is signaled. Given the current short-term trend, the stock is expected to fall -24.20% during the next 3 months and, with a 90% probability hold a price between $49.35 and $55.93 at the end of this 3-month period. Do note, that if the stock price manages to stay at current levels or higher, our prediction target will start to change positively over the next few days as the conditions for the current predictions will be broken.

NFLX Signals & Forecast

Furthermore, there is a buy signal from the 3 month Moving Average Convergence Divergence (MACD). Some negative signals were issued as well, and these may have some influence on the near short-term development. The Netflix stock holds sell signals from both short and long-term Moving Averages giving a more negative forecast for the stock. Also, there is a general sell signal from the relation between the two signals where the long-term average is above the short-term average. On corrections up, there will be some resistance from the lines at $73.31 and $77.41. A break-up above any of these levels will issue buy signals. A sell signal was issued from a pivot top point on Thursday, July 02, 2026, and so far it has fallen -11.20%. Further fall is indicated until a new bottom pivot has been found. Volume rose on falling prices yesterday. This may be an early warning and the stock should be followed more closely.

Support, Risk & Stop-loss for Netflix stock

There is no support from accumulated volume below today's level and given the right condition the stock may perform very badly in the next couple of days.

This stock has average movements during the day and with good trading volume, the risk is considered to be medium. During the last day, the stock moved $4.40 between high and low, or 6.75%. For the last week, the stock has had daily average volatility of 3.29%.

Our recommended stop-loss: We hold a negative evaluation for this stock. No stop-loss is set.

Trading Expectations (NFLX) For The Upcoming Trading Day Of Monday 20th

For the upcoming trading day on Monday, 20th we expect Netflix to open at $67.85, and during the day (based on 14 day Average True Range), to move between $67.55 and $70.35, which gives a possible trading interval of +/-$2.79 (+/-4.13%) up or down from last closing price. If Netflix takes out the full calculated possible swing range there will be an estimated 4.13% move between the lowest and the highest trading price during the day.

With no support below and resistance from accumulated volume @ $72.88, some $3.93 (5.70%) from the current price of $68.95, our system finds the risk reward not very attractive.

Is Netflix stock A Buy?

Netflix holds several negative signals and is within a wide and falling trend, so we believe it will still perform weakly in the next couple of days or weeks. We therefore hold a negative evaluation of this stock. Due to some small weaknesses in the technical picture we have downgraded our analysis conclusion for this stock since the last evaluation from a Hold to a Sell candidate.

Current score: -4.947 Sell Candidate Downgraded

Predicted Fair Opening Price

Predicted fair opening price on July 20, 2026 - $67.85 ( 1.60%).

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NFLX Performance

Trading levels for NFLX

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Fibonacci Support & Resistance Levels

Level Price
R3 72.24 4.77%
R2 70.56 2.34%
R1 69.52 0.83%
Price 68.95
S1 66.17 -4.04%
S2 65.13 -5.54%
S3 63.45 -7.98%

Accumulated Volume Support & Resistance Levels

Level Price
R3 77.38 12.23%
R2 73.81 7.05%
R1 72.88 5.70%
Price 68.95
S1 0 -
S2 0 -
S3 0 -

FAQ

What is the symbol for Netflix Stock and on which exchange is it traded?
The symbol for Netflix is NFLX and it is traded on the NASDAQ (NASDAQ Stock Exchange).

Should I buy or sell Netflix Stock?
Netflix holds several negative signals and is within a wide and falling trend, so we believe it will still perform weakly in the next couple of days or weeks. We therefore hold a negative evaluation of this stock. Due to some small weaknesses in the technical picture we have downgraded our analysis conclusion for this stock since the last evaluation from a Hold to a Sell candidate.

How to buy Netflix Stock?
Netflix Stock can be purchased through just about any brokerage firm, including online brokerage services.
Click here for our free guide on how to buy Netflix Stock.

What's the current price of Netflix Stock?
As of the end of day on the Jul 17, 2026, the price of an Netflix (NFLX) share was $68.95.

What is the 52-week high and low for Netflix Stock?
The 52-week high for Netflix Stock is $127.75 and the 52-week low is $65.10.

What is the market capitalization of Netflix Stock?
As of the Jul 17, 2026, the market capitalization of Netflix is 313.073B.
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ABOUT NETFLIX
Netflix
Netflix, Inc. provides entertainment services. It offers TV series, documentaries, feature films, and mobile games across various genres and languages. The company provides members the ability to receive streaming content through a host of internet-connected devices, including TVs, digital video players, television set-top boxes, and mobile devices. It also provides DVDs-by-mail membership services in the United States. The company has approximat...
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