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Stronger than expected economic data, including Thursday's sharp jump in private payrolls, sent stocks retreating from their July 3rd highs. Comments from Fed speakers around tightening monetary polic
What do online home furnisher Overstock.com, Inc. NASDAQ: OSTK and clothing retailer Burlington Stores have in common? Both are turning to the bankrupt Bed Bath & Beyond to generate inexpensive growth
Buying the retailer's name is a shrewd move but doesn't justify the run-up in Overstock's share price.
Overstock.com is turning the headwinds created by its liquidator name into tailwinds under its newly acquired Bed Bath & Beyond brand name with its IP assets.
Overstock.com acquired Bed Bath & Beyond's brand and digital assets for $21.5 million. The e-commerce company then announced it would adopt the iconic brand for its entire identity.

Why Overstock.com Stock Jumped Today

04:01pm, Thursday, 29'th Jun 2023
Overstock.com is acquiring certain brand assets from Bed Bath & Beyond for $21.5 million in cash. Management sees the transaction as transformative for the business.
Overstock.com Inc (NASDAQ: OSTK) gained 20% on Thursday after announcing plans of changing its name to Bed Bath & Beyond. Overstock bought BBBY's intellectual property The stock market news follows it
Overstock CEO Jonathan Johnson said the Bed Bath & Beyond name better aligns with the company's products and maintains good brand awareness.
Since Overstock.com Inc. transformed itself from a liquidator into an online furniture retailer, Chief Executive Jonathan Johnson has said he's been asked repeatedly why the company hasn't changed its
The Bed Bath & Beyond brand will live on, thanks to Overstock.com (OSTK). The online retailer announced it will rename its website to use the Bed Bath & Beyond branding, which it acquired as part of t
Overstock CEO Jonathan Johnson joins 'The Exchange' to discuss Overstock's acquisition of Bed Bath & Beyond, Overstock's adoption of Bed Bath & Beyond's name and brand identity, and the evolutionary t
On Wednesday afternoon, The Wall Street Journal reported that online retailer Overstock.com (NASDAQ: OSTK ) completed a $21.5 million acquisition of specific intellectual-property assets of Bed Bath &
Overstock.com acquired the bankrupt retail chain's intellectual property assets for $21.5 million and is dumping its name online.
Overstock.com (OSTK) completes the acquisition of Bed Bath & Beyond brand and its associated intellectual property.
Overstock.com Inc shares climbed 16% to $29.66 in late-morning trading on Thursday after the e-commerce home goods retailer revealed that it will rebrand itself as Bedbathandbeyond.com, following   
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