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The Apple stock price gained 0.129% on the last trading day (Thursday, 18th Dec 2025), rising from $271.84 to $272.19. During the last trading day the stock fluctuated 2.49% from a day low at $266.98 to a day high of $273.62. The price has fallen in 6 of the last 10 days and is down by -3.03% for this period. Volume has increased on the last day along with the price, which is a positive technical sign, and, in total, 2 million more shares were traded than the day before. In total, 52 million shares were bought and sold for approximately $14.02 billion.
On Dec 17, 2025, it was reported that Jefferies gave AAPL a "Hold" grade with a "hold" action.
The stock lies in the lower part of a strong rising trend in the short term, and this may normally pose a very good buying opportunity. If the lower trend floor at $269.38 is broken, it will firstly indicate a slower rate of rising, but may also be an early warning for a trend shift.Given the current short-term trend, the stock is expected to rise 12.14% during the next 3 months and, with a 90% probability hold a price between $302.09 and $327.70 at the end of this 3-month period.
Volume is rising along with the price. This is considered to be a good technical signal. Some negative signals were issued as well, and these may have some influence on the near short-term development. The Apple stock holds sell signals from both short and long-term Moving Averages giving a more negative forecast for the stock. On corrections up, there will be some resistance from the lines at $275.44 and $274.25. A break-up above any of these levels will issue buy signals. A sell signal was issued from a pivot top point on Tuesday, December 02, 2025, and so far it has fallen -4.89%. Further fall is indicated until a new bottom pivot has been found. Furthermore, there is currently a sell signal from the 3 month Moving Average Convergence Divergence (MACD).
On the downside, the stock finds support just below today's level from accumulated volume at $256.08 and $254.43.There is a natural risk involved when a stock is testing a support level, since if this is broken, the stock then may fall to the next support level. In this case, Apple finds support just below today's level at $256.08. If this is broken, then the next support from accumulated volume will be at $254.43 and $245.50.
In general the stock tends to have very controlled movements and with good liquidity the risk is considered very low in this stock. During the last day, the stock moved $6.64 between high and low, or 2.49%. For the last week the stock has had daily average volatility of 1.83%.
The Apple stock holds several negative signals and despite the positive trend, we believe Apple will perform weakly in the next couple of days or weeks. Therefore, we hold a negative evaluation of this stock.
Check full Apple forecast and analysis here.