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  • Excellent financial health (Piotroski 7/9)
  • Bullish trend confirmed on both short and long timeframes
  • Consistently positive technical signals over the last month
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C&F Financial Corporation stock price down 2.76% on Monday
(Updated on Jul 13, 2026)

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Buy or Hold candidate since Jul 01, 2026 Loss -7.20%

The C&F Financial Corporation stock price fell by -2.76% on the last day (Monday, 13th Jul 2026) from $80.06 to $77.85. During the last trading day the stock fluctuated 4.51% from a day low at $77.85 to a day high of $81.36. The price has fallen in 7 of the last 10 days and is down by -9.67% for this period. Volume has increased on the last day by 6 thousand shares but on falling prices. This may be an early warning and the risk will be increased slightly over the next couple of days. In total, 8 thousand shares were bought and sold for approximately $608.48 thousand.

The stock lies in the middle of a wide and weak rising trend in the short term and a further rise within the trend is signaled. Given the current short-term trend, the stock is expected to rise 6.36% during the next 3 months and, with a 90% probability hold a price between $77.22 and $92.57 at the end of this 3-month period.

CFFI Signals & Forecast

The C&F Financial Corporation stock holds a sell signal from the short-term Moving Average; at the same time, however, there is a buy signal from the long-term average. Since the short-term average is above the long-term average there is a general buy signal in the stock giving a positive forecast for the stock. On further gains, the stock will meet resistance from the short-term Moving Average at approximately $79.91. On a fall, the stock will find some support from the long-term average at approximately $77.22. A break-up through the short-term average will send a buy signal, whereas a breakdown through the long-term average will send a sell signal. Some negative signals were issued as well, and these may have some influence on the near short-term development. A sell signal was issued from a pivot top point on Friday, June 26, 2026, and so far it has fallen -9.67%. Further fall is indicated until a new bottom pivot has been found. Furthermore, there is currently a sell signal from the 3 month Moving Average Convergence Divergence (MACD). C&F Financial Corporation gained volume on the last day, but on falling prices. In technical terms, this is called divergence and may be an early warning. In some cases, increasing volume on falling prices may be considered positive, but that is mainly in typical "sell-offs".

Support, Risk & Stop-loss for C&F Financial Corporation stock

C&F Financial Corporation finds support from accumulated volume at $76.20 and this level may hold a buying opportunity as an upwards reaction can be expected when the support is being tested.

This stock has average movements during the day and with good trading volume, the risk is considered to be medium. During the last day, the stock moved $3.51 between high and low, or 4.51%. For the last week, the stock has had daily average volatility of 3.17%.

Our recommended stop-loss: $74.06 (-4.87%) (This stock has medium daily movements and this gives medium risk. There is a sell signal from a pivot top found 10 days ago.)

Trading Expectations (CFFI) For The Upcoming Trading Day Of Tuesday 14th

For the upcoming trading day on Tuesday, 14th we expect C&F Financial Corporation to open at $79.02, and during the day (based on 14 day Average True Range), to move between $76.28 and $79.42, which gives a possible trading interval of +/-$3.14 (+/-4.12%) up or down from last closing price. If C&F Financial Corporation takes out the full calculated possible swing range there will be an estimated 4.12% move between the lowest and the highest trading price during the day.

Since the stock is closer to the resistance from accumulated volume at $78.25 (0.51%) than the support at $76.20 (2.12%), our systems don't find the trading risk/reward intra-day attractive and any bets should be held until the stock is closer to the support level.

Is C&F Financial Corporation stock A Buy?

C&F Financial Corporation holds several negative signals and this should be a sell candidate, but due to the general chance for a turnaround situation it should be considered as a hold candidate (hold or accumulate) in this position whilst awaiting further development.

Current score: -0.215 Hold/Accumulate Unchanged

Predicted Fair Opening Price

Predicted fair opening price on July 14, 2026 - $79.02 ( 1.50%).

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CFFI Performance

Trading levels for CFFI

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Fibonacci Support & Resistance Levels

Level Price
R3 82.53 6.01%
R2 81.19 4.29%
R1 80.36 3.23%
Price 77.85
S1 77.68 -0.219%
S2 76.85 -1.28%
S3 75.51 -3.01%

Accumulated Volume Support & Resistance Levels

Level Price
R3 86.18 10.70%
R2 83.31 7.01%
R1 78.25 0.514%
Price 77.85
S1 76.20 -2.12%
S2 74.03 -4.91%
S3 72.17 -7.30%

CFFI Dividend Payout History


# Declaration Date Ex-Date Pay Date Amount Yield
1 May 20, 2026 Jun 15, 2026 Jul 01, 2026 $0.480 0.665%
2 Feb 25, 2026 Mar 13, 2026 Apr 01, 2026 $0.480 0.659%
3 Nov 19, 2025 Dec 15, 2025 Jan 01, 2026 $0.460 0.669%
4 Aug 20, 2025 Sep 15, 2025 Oct 01, 2025 $0.460 0.644%
5 May 21, 2025 Jun 13, 2025 Jul 01, 2025 $0.460 0.710%

FAQ

What is the symbol for C&F Financial Corporation Stock and on which exchange is it traded?
The symbol for C&F Financial Corporation is CFFI and it is traded on the NASDAQ (NASDAQ Stock Exchange).

Should I buy or sell C&F Financial Corporation Stock?
C&F Financial Corporation holds several negative signals and this should be a sell candidate, but due to the general chance for a turnaround situation it should be considered as a hold candidate (hold or accumulate) in this position whilst awaiting further development.

How to buy C&F Financial Corporation Stock?
C&F Financial Corporation Stock can be purchased through just about any brokerage firm, including online brokerage services.
Click here for our free guide on how to buy C&F Financial Corporation Stock.

What's the current price of C&F Financial Corporation Stock?
As of the end of day on the Jul 13, 2026, the price of an C&F Financial Corporation (CFFI) share was $77.85.

What is the 52-week high and low for C&F Financial Corporation Stock?
The 52-week high for C&F Financial Corporation Stock is $86.18 and the 52-week low is $62.45.

What is the market capitalization of C&F Financial Corporation Stock?
As of the Jul 13, 2026, the market capitalization of C&F Financial Corporation is 253.352M.

When is the next earnings date for C&F Financial Corporation?
The upcoming earnings date for C&F Financial Corporation is Jul 23, 2026.
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ABOUT C&F FINANCIAL CORPORATION
C&F Financial
C&F Financial Corporation operates as a bank holding company for Citizens and Farmers Bank that provides banking services to individuals and businesses. The company's Retail Banking offers various banking services, including checking and savings deposit accounts, as well as business, real estate, development, mortgage, home equity, and installment loans. It also provides ATMs, Internet and mobile banking, and debit and credit cards, as well as sa...
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