Should you buy UPBD stock?
Last updated:
Based on market data through , StockInvest.us rates Upbound Group, Inc. (UPBD) as a Sell Candidate with a technical score of -1.60 on its -10 to +10 scale. The rating is unchanged from the previous daily evaluation.
- Sell signal since
- Price since signal Down 4.47%
- 3-month trend forecast Up 19.01%
- Beat earnings estimates in all of the last 4 quarters
- 8.12% TTM dividend yield
- Attractive free cash flow ratio of 3.1x
Upbound Group, Inc. stock price ended at $19.22 on Monday, after losing 3.08%
(Market data through Aug 10, 2026)
The Upbound Group, Inc. stock price fell by -3.08% on the last day (Monday, 10th Aug 2026) from $19.83 to $19.22. During the last trading day the stock fluctuated 2.27% from a day low at $19.15 to a day high of $19.59. The price has fallen in 6 of the last 10 days and is down by -6.74% for this period. Volume fell on the last day along with the stock, which is actually a good sign as volume should follow the stock. On the last day, the trading volume fell by -225 thousand shares and in total, 758 thousand shares were bought and sold for approximately $14.57 million.
Given the current short-term trend, the stock is expected to rise 19.01% during the next 3 months and, with a 90% probability hold a price between $22.87 and $28.33 at the end of this 3-month period.
UPBD Signals & Forecast
There are few to no technical positive signals at the moment. The Upbound Group, Inc. stock holds sell signals from both short and long-term Moving Averages giving a more negative forecast for the stock. Also, there is a general sell signal from the relation between the two signals where the long-term average is above the short-term average. On corrections up, there will be some resistance from the lines at $19.84 and $20.57. A break-up above any of these levels will issue buy signals. A sell signal was issued from a pivot top point on Thursday, July 16, 2026, and so far it has fallen -15.55%. Further fall is indicated until a new bottom pivot has been found. Furthermore, there is currently a sell signal from the 3 month Moving Average Convergence Divergence (MACD). Volume fell together with the price during the last trading day and this reduces the overall risk as volume should follow the price movements.
Support, Risk & Stop-loss for Upbound Group, Inc. stock
Upbound Group, Inc. finds support from accumulated volume at $19.21 and this level may hold a buying opportunity as an upwards reaction can be expected when the support is being tested.
This stock has average movements during the day and with good trading volume, the risk is considered to be medium. During the last day, the stock moved $0.435 between high and low, or 2.27%. For the last week, the stock has had daily average volatility of 3.43%.
Our recommended stop-loss: We hold a negative evaluation for this stock. No stop-loss is set.
Trading Expectations (UPBD) For The Upcoming Trading Day Of Tuesday 11th
For the upcoming trading day on Tuesday, 11th we expect Upbound Group, Inc. to open at $19.32, and during the day (based on 14 day Average True Range), to move between $18.78 and $19.66, which gives a possible trading interval of +/-$0.89 (+/-4.73%) up or down from last closing price. If Upbound Group, Inc. takes out the full calculated possible swing range there will be an estimated 4.73% move between the lowest and the highest trading price during the day.
Since the stock is closer to the support from accumulated volume at $19.21 (0.05%) than the resistance at $19.39 (0.88%), our systems sees the trading risk/reward intra-day as attractive and believe profit can be made before the stock reaches first resistance..
Is Upbound Group, Inc. stock A Buy?
The Upbound Group, Inc. stock holds several negative signals and despite the positive trend, we believe Upbound Group, Inc. will perform weakly in the next couple of days or weeks. Therefore, we hold a negative evaluation of this stock.
Current score:
-1.598
Sell Candidate
Unchanged
Predicted Fair Opening Price
Predicted fair opening price on August 11, 2026 - $19.32 ( 0.512%).
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UPBD Performance
Trading levels for UPBD
Fibonacci Support & Resistance Levels
| Level | Price | |
|---|---|---|
| R3 | 19.75 | 2.77% |
| R2 | 19.59 | 1.91% |
| R1 | 19.48 | 1.38% |
| Price | 19.22 | |
| S1 | 19.15 | -0.353% |
| S2 | 19.05 | -0.89% |
| S3 | 18.88 | -1.75% |
Accumulated Volume Support & Resistance Levels
| Level | Price | |
|---|---|---|
| R3 | 20.44 | 6.35% |
| R2 | 20.12 | 4.68% |
| R1 | 19.39 | 0.88% |
| Price | 19.22 | |
| S1 | 19.21 | -0.0520% |
| S2 | 18.89 | -1.72% |
| S3 | 18.32 | -4.68% |
UPBD Dividend Payout History
| # | Ex-Date | Pay Date | Amount | Yield | |
|---|---|---|---|---|---|
| 1 | Jun 02, 2026 | Jun 16, 2026 | Jul 07, 2026 | $0.390 | 2.08% |
| 2 | Mar 25, 2026 | Apr 07, 2026 | Apr 28, 2026 | $0.390 | 2.16% |
| 3 | Dec 04, 2025 | Dec 17, 2025 | Jan 06, 2026 | $0.390 | 2.15% |
| 4 | Sep 17, 2025 | Sep 30, 2025 | Oct 21, 2025 | $0.390 | 1.47% |
| 5 | Jun 03, 2025 | Jun 17, 2025 | Jul 08, 2025 | $0.390 | 1.50% |
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