Should you buy WSM stock?

Last updated:

Based on market data through , StockInvest.us rates Williams-Sonoma Inc (WSM) as a Buy Candidate with a technical score of 3.62 on its -10 to +10 scale. The rating is unchanged from the previous daily evaluation.

  • Buy signal since
  • Price since signal Up 10.62%
  • 3-month trend forecast Up 33.28%
  • Buy Candidate 3.62
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Some Reasons Why To Add WSM:
  • Beat earnings estimates in all of the last 4 quarters
  • Strong return on equity of 53.3%
  • Low bankruptcy risk (Altman Z-Score: 8.61)
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Williams-Sonoma Inc stock price ended at $250.82 on Monday, after losing 0.381%
(Market data through Aug 10, 2026)

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Buy candidate since Jul 24, 2026 Gain 10.62%

The Williams-Sonoma Inc stock price fell by -0.381% on the last day (Monday, 10th Aug 2026) from $251.78 to $250.82. During the last trading day the stock fluctuated 1.18% from a day low at $249.06 to a day high of $252.01. The price has fallen in 6 of the last 10 days but is still up by 7.01% over the past 2 weeks. Volume fell on the last day along with the stock, which is actually a good sign as volume should follow the stock. On the last day, the trading volume fell by -302 thousand shares and in total, 694 thousand shares were bought and sold for approximately $174.08 million.

The stock lies in the upper part of a wide and strong rising trend in the short term, and this may normally pose a very good selling opportunity for the short-term trader as reaction back towards the lower part of the trend can be expected. A break-up at the top trend line at $252.80 will firstly indicate a stronger rate of rising. Given the current short-term trend, the stock is expected to rise 33.28% during the next 3 months and, with a 90% probability hold a price between $302.80 and $336.93 at the end of this 3-month period.

WSM Signals & Forecast

The Williams-Sonoma Inc stock holds buy signals from both short and long-term Moving Averages giving a positive forecast for the stock. Also, there is a general buy signal from the relation between the two signals where the short-term average is above the long-term average. On corrections down, there will be some support from the lines at $245.01 and $230.97. A breakdown below any of these levels will issue sell signals. Furthermore, there is a buy signal from the 3 month Moving Average Convergence Divergence (MACD). Some negative signals were issued as well, and these may have some influence on the near short-term development. A sell signal was issued from a pivot top point on Friday, August 07, 2026, and so far it has fallen -0.381%. Further fall is indicated until a new bottom pivot has been found. Volume fell together with the price during the last trading day and this reduces the overall risk as volume should follow the price movements.

Support, Risk & Stop-loss for Williams-Sonoma Inc stock

On the downside, the stock finds support just below today's level from accumulated volume at $226.92 and $221.15. There is a natural risk involved when a stock is testing a support level, since if this is broken, the stock then may fall to the next support level. In this case, Williams-Sonoma Inc finds support just below today's level at $226.92. If this is broken, then the next support from accumulated volume will be at $221.15 and $191.94.

This stock has average movements during the day and with good trading volume, the risk is considered to be medium. During the last day, the stock moved $2.95 between high and low, or 1.18%. For the last week, the stock has had daily average volatility of 2.15%.

Our recommended stop-loss: $241.68 (-3.64%) (This stock has medium daily movements and this gives medium risk. There is a sell signal from a pivot top found 1 day ago.)

Trading Expectations (WSM) For The Upcoming Trading Day Of Tuesday 11th

For the upcoming trading day on Tuesday, 11th we expect Williams-Sonoma Inc to open at $250.63, and during the day (based on 14 day Average True Range), to move between $247.33 and $254.31, which gives a possible trading interval of +/-$6.98 (+/-2.82%) up or down from last closing price. If Williams-Sonoma Inc takes out the full calculated possible swing range there will be an estimated 2.82% move between the lowest and the highest trading price during the day.

Since the stock is closer to the resistance from accumulated volume at $251.78 (0.38%) than the support at $226.92 (9.53%), our systems don't find the trading risk/reward intra-day attractive and any bets should be held until the stock is closer to the support level.

Is Williams-Sonoma Inc stock A Buy?

Several short-term signals, along with a general good trend, are positive and we conclude that the current level may hold a buying opportunity as there is a fair chance for Williams-Sonoma Inc stock to perform well in the short-term.

Current score: 3.618 Buy Candidate Unchanged

Predicted Fair Opening Price

Predicted fair opening price on August 11, 2026 - $250.63 ( 0.0758%).

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WSM Performance

Trading levels for WSM

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Fibonacci Support & Resistance Levels

Level Price
R3 253.58 1.10%
R2 252.45 0.651%
R1 251.76 0.374%
Price 250.82
S1 249.50 -0.525%
S2 248.81 -0.80%
S3 247.68 -1.25%

Accumulated Volume Support & Resistance Levels

Level Price
R3 0 -
R2 0 -
R1 251.78 0.383%
Price 250.82
S1 226.92 -9.53%
S2 221.15 -11.83%
S3 191.94 -23.48%

WSM Dividend Payout History


# Declaration Date Ex-Date Pay Date Amount Yield
1 Jun 11, 2026 Jul 17, 2026 Aug 21, 2026 $0.760 0.340%
2 Apr 17, 2026 Apr 17, 2026 May 22, 2026 $0.760 0.416%
3 Jan 16, 2026 Jan 16, 2026 Feb 20, 2026 $0.660 0.346%
4 Sep 18, 2025 Oct 17, 2025 Nov 21, 2025 $0.660 0.336%
5 Jul 18, 2025 Jul 18, 2025 Aug 22, 2025 $0.660 0.421%

FAQ

What is the symbol for Williams-Sonoma Inc Stock and on which exchange is it traded?
The symbol for Williams-Sonoma Inc is WSM and it is traded on the NYSE (New York Stock Exchange).

Should I buy or sell Williams-Sonoma Inc Stock?
Based on market data through Aug 10, 2026, StockInvest.us rates Williams-Sonoma Inc (WSM) as a Buy Candidate with a technical score of 3.62 on its -10 to +10 scale. The rating is unchanged from the previous daily evaluation. Since the Buy signal began on Jul 24, 2026, the price has risen 10.62%. The current 3-month trend forecast projects a rise of 33.28%.

How to buy Williams-Sonoma Inc Stock?
Williams-Sonoma Inc Stock can be purchased through just about any brokerage firm, including online brokerage services.
Click here for our free guide on how to buy Williams-Sonoma Inc Stock.

What's the current price of Williams-Sonoma Inc Stock?
As of the end of day on the Aug 10, 2026, the price of an Williams-Sonoma Inc (WSM) share was $250.82.

What is the 52-week high and low for Williams-Sonoma Inc Stock?
The 52-week high for Williams-Sonoma Inc Stock is $252.99 and the 52-week low is $165.51.

What is the market capitalization of Williams-Sonoma Inc Stock?
As of the Aug 10, 2026, the market capitalization of Williams-Sonoma Inc is 29.533B.

When is the next earnings date for Williams-Sonoma Inc?
The upcoming earnings date for Williams-Sonoma Inc is Aug 26, 2026.
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ABOUT WILLIAMS-SONOMA INC
Williams-Sonoma
Williams-Sonoma, Inc. operates as an omni-channel specialty retailer of various products for home. It offers cooking, dining, and entertaining products, such as cookware, tools, electrics, cutlery, tabletop and bar, outdoor, furniture, and a library of cookbooks under the Williams Sonoma Home brand, as well as home furnishings and decorative accessories under the Williams Sonoma lifestyle brand; and furniture, bedding, lighting, rugs, table essen...
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