Previous Hold Today WPP ranks #3566 as HOLD CANDIDATE. Next Hold
Today WPP ranks #3566 as HOLD CANDIDATE.

WPP stock WPP plc

WPP stock
WPP plc

February 15, 2019
Change 1.53%
Chart period: 2018-11-16 - 2019-02-15





Will WPP stock price go up or down on Tue, 19 Feb 2019?

WPP plc Forecast and Stock Analysis

Technical WPP stock analysis for February 15, 2019.

Hold candidate since 2019-02-14 Gain 1.53%
Shorts 1.65% ( 2019-01-31 )
Cash n/a
Loans n/a
Beta 1.00
ROA 5.65

WPP plc gained 1.53% in the last trading day, rising from $53.61 to $54.43 The price has risen in 6 of the last 10 days , but is still down by -4.78% for this period. Volume has increased in the last day along with the price, which is a positive technical sign, and, in total, 151 293 more shares were traded than the day before. In total, 151 293 shares bought and sold for approximately $8.23 million.

Close price at the end of the last trading day (Friday, 15th Feb 2019) of the WPP stock was $54.43. This is 1.53% more than the trading day before Thursday, 14th Feb 2019.

During day the stock fluctuated 0.74% from a day low at $54.10 to a day high of $54.50.

30 day high of the WPP stock price was $58.32 and low was $50.91.
90 day high was $58.32 and low was $50.31.
52 week high for the WPP plc - $103.53 and low - $50.31.


WPP plc lies in the middle of a wide and weak rising trend in the short term and a further rise within the trend is signaled. Given the current short-term trend, the stock is expected to rise 2.41% during the next 3 months and, with 90% probability hold a price between $53.18 and $59.71 at the end of this period.

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A buy signal was issued from a pivot bottom point on Thursday February 07, 2019, which indicates further gains until a new top pivot has been found. Volume is rising along with the price. This is considered to be a good technical signal. Some negative signals were issued as well, and these may have some influence on the near short-term development. WPP plc holds a buysignal from the short-term moving average; at the same time, however, a sales signal from the long-term average. Since the longterm average is above the short-term average there is a general sales signal in the stock. On further gains, the stock will meet resistance from the long-term moving average at $55.62. On a fall, the stock will find some support from the short-term average at $53.13. A break-up through the long-term average will give another buy signal, while a fall below the short-term average will add another sales signal and strengthen the general signal.

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Relative Strength Index (RSI)

RSI14 is 33 and the stock is currently not being overbought or oversold

Access full RSI 14 and RSI 21 lists

Support & Resistance

WPP plc finds support from accumulated volume at $53.32.

Support: $53.32 Price: $54.43 Resistance: $54.78


This stock may move much during a day (volatility) and with a large prediction interval from the Bollinger Band this stock is considered to be "high risk". During the last day, the stock moved $0.40 between high and low, or 0.74%. For the last week, the stock has had a daily average volatility of 0.92%.

Our recommended stoploss: $51.51 (-5.36%) (This stock has medium daily movements and this gives medium risk. There is a buy signal from pivot bottom found 6 days ago.)

Overall risk:

Very Low Low Medium High Very High

Evaluation: Hold/Accumulate

WPP plc holds several positive signals, but we still don't find these to be enough for a buy-recommendation. At the current level we recommend to hold or accumulate in this position whilst awaiting for further development.

Previous Hold Today WPP ranks #3566 as HOLD CANDIDATE. Next Hold
Today WPP ranks #3566 as HOLD CANDIDATE.