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WPP: Ad Giant Still Looks Attractively Valued

08:58pm, Tuesday, 26'th Mar 2024
WPP continues to reorganize its business with the launch of VML after merging VMLY&R and Wunderman Thompson. The company aims to improve its business performance with targets for revenue growth, opera
This week's big strategic update from Unilever PLC (LSE:ULVR) appears to raise risks for advertising agencies that it uses, said UBS, reiterating its 'sell' rating on WPP PLC's (LSE:WPP).  Alongsid

WPP Profits Hurt by Impairments

03:11am, Thursday, 22'nd Feb 2024
WPP's full-year core profit slightly missed expectations and the advertising group guided for like-for-like revenue growth in 2024 of 0% to 1%, adding that it was confident of delivering accelerated a

WPP scope for recovery in focus in results

12:18pm, Tuesday, 20'th Feb 2024
WPP PLC (LSE:WPP) will publish results for 2023 on Thursday 22 February with its shares mounting a gentle rally after sinking to almost a three-year low in the autumn.  Helping this, the company sai

WPP up 5.4% ad giant unveils £250m AI plan

03:51am, Tuesday, 30'th Jan 2024
WPP PLC (LSE:WPP) shares were up 5.4% in early trade after the advertising giant upgraded medium-term financial targets and announced a significant investment in artificial intelligence technology.
British advertising group WPP said its revenue less pass-through costs grew 0.9% last year, and it expects at best a similar result in 2024, with a small increase in its operating profit margin of 20
The Zacks Advertising and Marketing industry is expected to gradually reach the pre-pandemic healthy levels with an increase in service activities. PUBGY, OMC and WPP are likely to ride on the digital

WPP problems not over yet, suggests broker

08:29am, Tuesday, 16'th Jan 2024
Ad agency WPP has a capital markets day on 30 January followed by full-year results on 22 February and broker UBS is not expecting good news at either event. Indeed the broker has slapped a double dow
WPP "weighing options" for its 40% stake in Kantar should drive a reassessment of what this asset or parts of the group's portfolio could be worth, suggests US bank Citi. Reports last week suggested W

WPP gets double-downgrade to sell at UBS

04:39am, Thursday, 11'th Jan 2024
Ad agency WPP got a double-downgrade, to sell from buy, at UBS, which argues organic sales growth will be below consensus and below the sector for both this year and the medium term, and that free cas
WPP PLC (LSE:WPP) climbed on Friday afternoon on reports the Kantar Media, of which it owns 40%, is set to be sold this year. Kantar Media, itself a division of the market research firm, is to be put

Inside WPP's volatile 2023

07:32am, Thursday, 28'th Dec 2023
WPP issued two profit warnings this year amid a slowdown in ad spending from its tech clients. The company has been undergoing a massive transformation that has involved merging agencies.

WPP downgraded on slowing US macro concerns

10:54am, Wednesday, 13'th Dec 2023
WPP PLC (LSE:WPP) fell 1.1% after JPMorgan downgraded to ‘neutral' from ‘overweight' to reflect the slowing US macroeconomic environment.  The broker made the move in a sector review in which it

WPP plc: Mixed Outlook But Priced Accordingly

01:09am, Thursday, 07'th Dec 2023
WPP's trading updates continue to underwhelm. But there are silver linings beneath the surface. Valuation-wise, the bar is low, and WPP may finally be nearing a bottom.
WPP, one of the world's biggest advertising groups, delivered its second profit warning of the year after activity in China stuttered and companies in the technology sector reduced spending.
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