“The numbers speak for themselves,” said Adidas CEO Bjørn Gulden, warning the firm could lose $1.3 billion in revenue in 2023 if the Yeezys cant be sold.
Adidas AG shares slumped after the German shoemaker warned that it's sitting on a 1.2 billion ($1.3 billion) pile of unsold merchandise after terminating its lucrative branding deal with rapper Ye. 
Bloomberg's Joe Easton has a rundown of the stocks to watch in Europe today including Standard Chartered, Adidas and L'Oreal. Follow Bloomberg for business news & analysis, up-to-the-minute market dat
Adidas could lose around 1.2 billion euros ($1.3 billion) in revenue in 2023 if it is unable to sell its existing Yeezy stock.

adidas: Limited Upside On Weakening Economy

08:22pm, Thursday, 09'th Feb 2023
adidas is a multinational athletic and sports brand, selling apparel, accessories and footwear. We think economic conditions will lead to falling sales and difficulty in moving inventory in 2023. We a
Sneaker maker Adidas AG on Thursday said it could take a big hit to profit and sales should it decide not to sell any of the existing Yeezy products made under a collaboration with megastar Kanye West
Beyoncé's fashion brand Ivy Park is not as profitable as Adidas was hoping. Kanye West's Yeezy streetwear line did much better for the sportswear giant.
Sales of the Ivy Park line decreased 50% in 2022, according to the Wall Street Journal. Adidas recently ended a lucrative deal with Kanye West.
The brand did just $40 million in sales last year, according to documents obtained by the Wall Street Journal.
NEW YORK (AP) — Smiling, fashion designer Thom Browne emerged from a New York courthouse Thursday victorious over sportswear giant Adidas in a grand battle over signature stripes.
The Yes Men, an activist group that has a history of creating spoofs to draw attention to corporations, said it was behind the releases.
Adidas has lost a court case against New York fashion designer Thom Browne after suing over a stripe design.
Adidas “does not own stripes,” a lawyer for Thom Browne said during closing arguments, according to Bloomberg Law.
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