Pre-Market Stock Futures: Futures are trading lower as we prepare to end another up-and-down week, and, as we mentioned before, it all depends on the status of the war with Iran and the price of oil o
Shares in the French distiller initially fell on reports of talks with ts Kentucky-based peer, but investors changed their minds after the companies confirmed the talks.
A prospective tie-up between France's Pernod Ricard and Jack Daniel's maker Brown-Forman would ‌test whether the powerful families behind the two drinks groups can unite to scale up in a slowing glo
PARIS--(BUSINESS WIRE)--Regulatory News: Pernod Ricard (Paris: RI) Press release – Paris, 26th March 2026 Following recent speculation in the press, Pernod Ricard confirms that it is in discussions
The two companies are discussing a deal that is mostly stock and could be weeks away.
LOUISVILLE, Ky.--(BUSINESS WIRE)--Brown-Forman Corporation (NYSE: BFA, BFB) today issued the following statement: “We note the recent market rumors regarding a potential business combination involvi
Shares of Brown-Forman surged, after Bloomberg reported that Pernod Ricard was looking into a potential acquisition of the Jack Daniel's whiskey parent.

Pernod Said to Weigh Deal for Brown-Forman

01:01pm, Thursday, 26'th Mar 2026
Pernod Ricard is exploring a potential acquisition of Brown-Forman Corp., the owner of Jack Daniel's whiskey. Michelle Davis has more on "Bloomberg Markets.
French spirits maker Pernod ​Ricard is weighing a ‌potential deal for Jack Daniel's owner Brown-Forman , Bloomberg News reported ​on Thursday.
BF.B is gaining momentum as premium and super-premium brands, innovation and emerging-market growth lift pricing power and support margins.
Jack Daniel's maker Brown-Forman on Monday named long-time Whirlpool executive Jim ​Peters as its new finance chief, effective ‌March 31.
LOUISVILLE, Ky.--(BUSINESS WIRE)--Brown-Forman Corporation (NYSE: BFA, BFB) today announced the election of Jim Peters as its new Executive Vice President and Chief Financial Officer (CFO), effective
Brown-Forman Corporation (BF.B) Presents at UBS Global Consumer and Retail Conference Transcript
Analyst sentiment across three consumer-facing names tells a story of selective optimism buried under macro pressure.
LOS ANGELES, March 09, 2026 (GLOBE NEWSWIRE) -- The Portnoy Law Firm advises Brown-Forman , (“ Brown-Forman " or the "Company") ( NYSE : BFB ) investors that the firm has initiated an investigation
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