Rafael Oliveira is coming from JDE Peet's, the coffee and tea company, where he has been CEO since 2024. He succeeds Dolf van den Brink.
Rafael Oliveira is set to take the reins from Oct. 1, ending a period of uncertainty at the top of one of the world's largest brewers.

Heineken names Rafael Oliveira as CEO

02:11am, Tuesday, 23'rd Jun 2026
Dutch beer maker Heineken has appointed Rafael Oliveira as its new chair and CEO, it ​said on Tuesday, becoming one of several alcoholic drinks makers ‌to seek to galvanise sales through a change
Amsterdam, 23 June 2026 Heineken N.V. announces nomination of Rafael Oliveira as Chief Executive Officer The Supervisory Board of Heineken N.V.
Alcohol companies have had fewer reasons to say "cheers" in recent years. Volumes have been falling, and the entire business model is undergoing a structural shakeup as younger people drink less.
AMSTERDAM, June 12, 2026 (GLOBE NEWSWIRE) -- For more than a century, HEINZ and Heineken ®  have played a role in bringing people together
Heineken N.V. (HEIA:CA) Presents at 23rd annual dbAccess Global Consumer Conference Transcript

Update on CEO selection process

06:57am, Friday, 22'nd May 2026
Amsterdam, 22 May 2026 Update on CEO selection process With Dolf van den Brink, HEINEKEN's CEO and Chairman of the Executive Board, set to conclude his tenure on May 31, Peter Wennink, Chairman of the
Longtime sponsor of the UEFA Women's Champions League, Heineken, will once again show its support of the women's game for this year's final Taking place in Oslo, Norway, the final will play out this S
LONDON, May 20, 2026 (GLOBE NEWSWIRE) -- With this year's UEFA Women's Champions League final around the corner, longtime sponsor, Heineken®, has announced an initiative that will see profits poured
Heineken N. V. reports the progress of transactions under its current share buyback programme Amsterdam, 18 May 2026 - Heineken N. V. (EURONEXT: HEIA; OTCQX: HEINY) hereby reports transaction details
Heineken N.V. demonstrates resilience with Q1 2026 revenue up 1.4% YoY, driven by APAC market expansion. HEINY's valuation remains attractive, trading at a P/E of 9.71x versus a five-year average of 1
Heineken N. V. reports the progress of transactions under its current share buyback programme Amsterdam, 11 May 2026 - Heineken N. V. (EURONEXT: HEIA; OTCQX: HEINY) hereby reports transaction details
HEINEKEN APPOINTS NEW GLOBAL MARKETING AGENCIES TO DRIVE NEXT PHASE OF BRAND GROWTH Amsterdam, 8 May 2026: HEINEKEN today announces the outcome of its global marketing agency ecosystem review, appoint
Q1 organic volume growth of +2.8% outpaced expectations, with premium portfolio strength and favorable price mix driving profitability. Management confirmed guidance, announced a second €750 million
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