Should you buy GOOGL stock?

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Based on market data through , StockInvest.us rates Google (GOOGL) as a Sell Candidate with a technical score of -1.35 on its -10 to +10 scale. This is a downgrade from Buy in the previous daily evaluation.

  • Sell signal since
  • Price since signal Flat 0.00%
  • 3-month trend forecast Down 11.78%
  • Sell Candidate -1.35
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Some Reasons Why To Add GOOGL:
  • Strong operating margin of 33.1%
  • Healthy interest coverage ratio of 296.0x
  • Strong return on equity of 50.8%
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Weaker technical forecast for Google as stock downgraded to Sell Candidate
(Market data through Aug 07, 2026)

Sell candidate since Aug 07, 2026

The Google stock price decreased by -0.96% on the last trading day (Friday, 7th Aug 2026), dropping from $357.75 to $354.30. This marks a consecutive decline for 3 days. On the last trading day, the stock experienced fluctuations of 1.45%, with a daily low of $353.78 and a high of $358.90. Over the past 10 days, the stock has risen on 6 occasions and is up by 10.81% in the last 2 weeks. The trading volume also declined on the last day alongside the stock, which is generally a positive indicator as volume should align with price movements. On the last trading day, the volume decreased by -6 million shares, resulting in a total of 20 million shares exchanged for approximately $6.99 billion.

The stock lies in the middle of a wide and falling trend in the short term and further fall within the trend is signaled. Given the current short-term trend, the stock is expected to fall -11.78% during the next 3 months and, with a 90% probability hold a price between $272.41 and $331.01 at the end of this 3-month period. Do note, that if the stock price manages to stay at current levels or higher, our prediction target will start to change positively over the next few days as the conditions for the current predictions will be broken.

GOOGL Signals & Forecast

The Google stock holds a sell signal from the short-term Moving Average; at the same time, however, there is a buy signal from the long-term average. Since the short-term average is above the long-term average there is a general buy signal in the stock giving a positive forecast for the stock. On further gains, the stock will meet resistance from the short-term Moving Average at approximately $359.35. On a fall, the stock will find some support from the long-term average at approximately $351.69. A break-up through the short-term average will send a buy signal, whereas a breakdown through the long-term average will send a sell signal. Furthermore, there is a buy signal from the 3 month Moving Average Convergence Divergence (MACD). Some negative signals were issued as well, and these may have some influence on the near short-term development. A sell signal was issued from a pivot top point on Tuesday, August 04, 2026, and so far it has fallen -6.18%. Further fall is indicated until a new bottom pivot has been found. Volume fell together with the price during the last trading day and this reduces the overall risk as volume should follow the price movements.

Support, Risk & Stop-loss for Google stock

Google finds support from accumulated volume at $349.68 and this level may hold a buying opportunity as an upwards reaction can be expected when the support is being tested.

This stock has average movements during the day and with good trading volume, the risk is considered to be medium. During the last day, the stock moved $5.12 between high and low, or 1.45%. For the last week, the stock has had daily average volatility of 3.69%.

Our recommended stop-loss: We hold a negative evaluation for this stock. No stop-loss is set.

Trading Expectations (GOOGL) For The Upcoming Trading Day Of Monday 10th

For the upcoming trading day on Monday, 10th we expect Alphabet Inc. to open at $355.66, and during the day (based on 14 day Average True Range), to move between $347.87 and $360.73, which gives a possible trading interval of +/-$12.85 (+/-3.69%) up or down from last closing price. If Alphabet Inc. takes out the full calculated possible swing range there will be an estimated 3.69% move between the lowest and the highest trading price during the day.

Since the stock is closer to the support from accumulated volume at $349.68 (1.30%) than the resistance at $358.99 (1.32%), our systems sees the trading risk/reward intra-day as attractive and believe profit can be made before the stock reaches first resistance..

Dividend Warning For GOOGL

Dividend coming up for GOOGL: Ex-dividend date (Friday 4th September, 2026) is 24 days away. The dividend is $0.220.

Is Alphabet Inc. stock A Buy?

Google holds several negative signals and we believe that it will still perform weakly in the next couple of days or weeks. We, therefore, hold a negative evaluation of this stock. Due to some small weaknesses in the technical picture we have downgraded our analysis conclusion for this stock since the last evaluation from a Buy to a Sell candidate.

Current score: -1.353 Sell Candidate Downgraded

Predicted Fair Opening Price

Predicted fair opening price on August 10, 2026 - $355.66 ( 0.384%).

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GOOGL Performance

Trading levels for GOOGL

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Fibonacci Support & Resistance Levels

Level Price
R3 360.78 1.83%
R2 358.82 1.28%
R1 357.62 0.94%
Price 354.30
S1 353.70 -0.168%
S2 352.50 -0.509%
S3 350.54 -1.06%

Accumulated Volume Support & Resistance Levels

Level Price
R3 387.66 9.42%
R2 361.85 2.13%
R1 358.99 1.32%
Price 354.30
S1 349.68 -1.30%
S2 337.39 -4.77%
S3 317.69 -10.33%

GOOGL Dividend Payout History


# Declaration Date Ex-Date Pay Date Amount Yield
1 Jul 22, 2026 Sep 04, 2026 Sep 14, 2026 $0.220 0.0674%
2 Apr 27, 2026 Jun 08, 2026 Jun 15, 2026 $0.220 0.0574%
3 Feb 04, 2026 Mar 09, 2026 Mar 16, 2026 $0.210 0.0648%
4 Dec 08, 2025 Dec 08, 2025 Dec 15, 2025 $0.210 0.0724%
5 Jul 23, 2025 Sep 08, 2025 Sep 15, 2025 $0.210 0.109%

FAQ

What is the symbol for Google Stock and on which exchange is it traded?
The symbol for Google is GOOGL and it is traded on the NASDAQ (NASDAQ Stock Exchange).

Should I buy or sell Google Stock?
Based on market data through Aug 07, 2026, StockInvest.us rates Google (GOOGL) as a Sell Candidate with a technical score of -1.35 on its -10 to +10 scale. This is a downgrade from Buy in the previous daily evaluation. Since the Sell signal began on Aug 07, 2026, the price has remained flat. The current 3-month trend forecast projects a fall of 11.78%.

How to buy Google Stock?
Google Stock can be purchased through just about any brokerage firm, including online brokerage services.
Click here for our free guide on how to buy Google Stock.

What's the current price of Google Stock?
As of the end of day on the Aug 07, 2026, the price of an Google (GOOGL) share was $354.30.

What is the 52-week high and low for Google Stock?
The 52-week high for Google Stock is $408.61 and the 52-week low is $194.33.

What is the market capitalization of Google Stock?
As of the Aug 07, 2026, the market capitalization of Google is 4.288T.

When is the next earnings date for Google?
The upcoming earnings date for Google is Oct 28, 2026.
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ABOUT ALPHABET INC.
Google
Alphabet Inc. provides various products and platforms in the United States, Europe, the Middle East, Africa, the Asia-Pacific, Canada, and Latin America. It operates through Google Services, Google Cloud, and Other Bets segments. The Google Services segment offers products and services, including ads, Android, Chrome, hardware, Gmail, Google Drive, Google Maps, Google Photos, Google Play, Search, and YouTube. It is also involved in the sale of ap...
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