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Red day on Monday for Rocky Mountain Chocolate Factory stock after losing 4.73%
(Updated on Jul 20, 2026)
The Rocky Mountain Chocolate Factory stock price fell by -4.73% on the last day (Monday, 20th Jul 2026) from $0.96 to $0.92. It has now fallen 7 days in a row. During the last trading day the stock fluctuated 9.98% from a day low at $0.90 to a day high of $0.99. The price has fallen in 8 of the last 10 days and is down by -17.42% for this period. Volume has increased on the last day by 27 thousand shares but on falling prices. This may be an early warning and the risk will be increased slightly over the next couple of days. In total, 63 thousand shares were bought and sold for approximately $57.67 thousand.
The stock lies in the middle of a very wide and falling trend in the short term and further fall within the trend is signaled. Given the current short-term trend, the stock is expected to fall -57.55% during the next 3 months and, with a 90% probability hold a price between $0.194 and $0.550 at the end of this 3-month period. Do note, that if the stock price manages to stay at current levels or higher, our prediction target will start to change positively over the next few days as the conditions for the current predictions will be broken.
RMCF Signals & Forecast
A buy signal was issued from a pivot bottom point on Monday, June 29, 2026, and so far it has risen 6.62%. Further rise is indicated until a new top pivot has been found. Furthermore, there is a buy signal from the 3 month Moving Average Convergence Divergence (MACD). Some negative signals were issued as well, and these may have some influence on the near short-term development. The Rocky Mountain Chocolate Factory stock holds sell signals from both short and long-term Moving Averages giving a more negative forecast for the stock. Also, there is a general sell signal from the relation between the two signals where the long-term average is above the short-term average. On corrections up, there will be some resistance from the lines at $1.01 and $1.36. A break-up above any of these levels will issue buy signals. Rocky Mountain Chocolate Factory gained volume on the last day, but on falling prices. In technical terms, this is called divergence and may be an early warning. In some cases, increasing volume on falling prices may be considered positive, but that is mainly in typical "sell-offs". The very low volume increases the risk and reduces the other technical signals issued.
Support, Risk & Stop-loss for Rocky Mountain Chocolate Factory stock
Rocky Mountain Chocolate Factory finds support from accumulated volume at $0.89 and this level may hold a buying opportunity as an upwards reaction can be expected when the support is being tested.
This stock may move very much during the day (volatility) and with a very large prediction interval from the Bollinger Band this stock is considered to be "very high risk". During the last day, the stock moved $0.0898 between high and low, or 9.98%. For the last week, the stock has had daily average volatility of 9.89%.
Our recommended stop-loss: We hold a negative evaluation for this stock. No stop-loss is set.
Trading Expectations (RMCF) For The Upcoming Trading Day Of Tuesday 21st
For the upcoming trading day on Tuesday, 21st we expect Rocky Mountain Chocolate Factory to open at $0.94, and during the day (based on 14 day Average True Range), to move between $0.85 and $0.98, which gives a possible trading interval of +/-$0.126 (+/-14.70%) up or down from last closing price. If Rocky Mountain Chocolate Factory takes out the full calculated possible swing range there will be an estimated 14.70% move between the lowest and the highest trading price during the day.
Since the stock is closer to the support from accumulated volume at $0.89 (2.93%) than the resistance at $1.07 (16.74%), our systems sees the trading risk/reward intra-day as attractive and believe profit can be made before the stock reaches first resistance..
Is Rocky Mountain Chocolate Factory stock A Buy?
Rocky Mountain Chocolate Factory holds several negative signals and is within a very wide and falling trend, so we believe it will still perform weakly in the next couple of days or weeks. We therefore hold a negative evaluation of this stock.
Current score:
-4.491
Sell Candidate
Unchanged
Predicted Fair Opening Price
Predicted fair opening price on July 21, 2026 - $0.94 ( 2.06%).
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RMCF Performance
Trading levels for RMCF
Fibonacci Support & Resistance Levels
| Level | Price | |
|---|---|---|
| R3 | 1.03 | 11.86% |
| R2 | 0.99 | 8.11% |
| R1 | 0.97 | 5.80% |
| Price | 0.92 | |
| S1 | 0.90 | -1.68% |
| S2 | 0.88 | -4.00% |
| S3 | 0.85 | -7.74% |
Accumulated Volume Support & Resistance Levels
| Level | Price | |
|---|---|---|
| R3 | 1.09 | 18.92% |
| R2 | 1.08 | 17.83% |
| R1 | 1.07 | 16.74% |
| Price | 0.92 | |
| S1 | 0.89 | -2.93% |
| S2 | 0.86 | -6.21% |
| S3 | 0 | - |
RMCF Dividend Payout History
| # | Ex-Date | Pay Date | Amount | Yield | |
|---|---|---|---|---|---|
| 1 | Oct 02, 2021 | Oct 02, 2021 | Oct 15, 2021 | $0.0100 | 0.120% |
| 2 | Feb 18, 2020 | Feb 27, 2020 | Mar 13, 2020 | $0.120 | 1.76% |
| 3 | Nov 14, 2019 | Nov 21, 2019 | Dec 06, 2019 | $0.120 | 1.36% |
| 4 | Aug 16, 2019 | Sep 03, 2019 | Sep 13, 2019 | $0.120 | 1.28% |
| 5 | May 28, 2019 | Jun 03, 2019 | Jun 14, 2019 | $0.120 | 1.36% |
FAQ
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