Celsius Holdings Stock Insider Power

Based on the 100 latest insides trades, we have calculated the insider power to be negative at -80.59. In total, the insiders bought 137.23K and sold 8.34M CELH shares in the last 100 trades. The insider score can be negative despite buy/sell ratio being positive. The score focuses on the quality of the trades.

Insider Power

(Last 100 transactions)
-80.59
Buy 137.23K shares
Sell 8.34M shares
23% Buy Activity
Moderate Positive Correlation
Buy Signal Low Confidence
May 22, 2026

Analysis Breakdown:

  • Signal is highly questionable due to a strongly contradictory negative Insider Power Score of -80.59.
  • Partially supported by a positive historical correlation.
  • Confidence increased due to high data reliability score of 100.

Historical Insider Trades

Date Type Person Role Amount
Jan 06, 2026
Sell
Common Stock
J-Other
Milmoe William H.
10 Percent Owner
10% Owner 120 000
Value: $4.65M
Jan 06, 2026
Sell
Common Stock
J-Other
Desantis Deborah
10 Percent Owner
10% Owner 120 000
Value: $4.65M
Jan 05, 2026
Sell
Common Stock
J-Other
Desantis Dean
10 Percent Owner
10% Owner 120 000
Value: $4.65M
Jan 05, 2026
Sell
Common Stock
J-Other
Milmoe William H.
10 Percent Owner
10% Owner 120 000
Value: $4.65M
Jan 05, 2026
Sell
Common Stock
J-Other
Desantis Deborah
10 Percent Owner
10% Owner 120 000
Value: $4.65M
Jan 02, 2026
Sell
Common Stock
J-Other
Milmoe William H.
10 Percent Owner
10% Owner 120 000
Value: $4.65M
Jan 02, 2026
Sell
Variable Prepaid Forward Sale Contract (obligation to sell)
J-Other
Milmoe William H.
10 Percent Owner
10% Owner 120 000
Value: $0
Jan 02, 2026
Sell
Variable Prepaid Forward Sale Contract (obligation to sell)
J-Other
Desantis Deborah
10 Percent Owner
10% Owner 120 000
Value: $0
Jan 01, 2026
Sell
Common Stock, $0.001 par value per share
F-InKind
Langhans Jarrod
Chief Financial Officer
C-Suite Officer 3 994
Value: $182.7K
Jan 01, 2026
Sell
Common Stock, $0.001 par value per share
F-InKind
Guilfoyle Tony
Chief Commercial Officer
Officer 2 481
Value: $113.5K
Jan 01, 2026
Sell
Common Stock, $0.001 par value per share
F-InKind
Fieldly John
Chief Executive Officer
CEO / President 6 453
Value: $295.2K
Jan 01, 2026
Sell
Common Stock, $0.001 par value per share
F-InKind
Storey Paul H.
Chief Supply Chain Officer
Officer 2 481
Value: $113.5K
Dec 31, 2025
Sell
Common Stock
J-Other
Milmoe William H.
10 Percent Owner
10% Owner 120 000
Value: $4.65M
Dec 31, 2025
Sell
Common Stock
J-Other
Desantis Deborah
10 Percent Owner
10% Owner 120 000
Value: $4.65M
Dec 30, 2025
Sell
Common Stock
J-Other
Milmoe William H.
10 Percent Owner
10% Owner 120 000
Value: $4.65M
Dec 30, 2025
Sell
Common Stock
J-Other
Desantis Deborah
10 Percent Owner
10% Owner 120 000
Value: $4.65M
Nov 17, 2025
Sell
Common Stock
J-Other
Milmoe William H.
10 Percent Owner
10% Owner 187 500
Value: $6.94M
Nov 17, 2025
Sell
Common Stock
J-Other
Desantis Dean
10 Percent Owner
10% Owner 187 500
Value: $6.94M
Nov 17, 2025
Sell
Common Stock
J-Other
Desantis Deborah
10 Percent Owner
10% Owner 187 500
Value: $6.94M
Nov 14, 2025
Sell
Common Stock
J-Other
Milmoe William H.
10 Percent Owner
10% Owner 187 500
Value: $6.94M
Nov 14, 2025
Sell
Common Stock
J-Other
Desantis Deborah
10 Percent Owner
10% Owner 187 500
Value: $6.94M
Nov 14, 2025
Sell
Common Stock
J-Other
Desantis Dean
10 Percent Owner
10% Owner 187 500
Value: $6.94M
Nov 13, 2025
Sell
Common Stock
J-Other
Milmoe William H.
10 Percent Owner
10% Owner 187 500
Value: $6.94M
Nov 13, 2025
Sell
Common Stock
J-Other
Desantis Deborah
10 Percent Owner
10% Owner 187 500
Value: $6.94M
Nov 13, 2025
Sell
Common Stock
J-Other
Desantis Dean
10 Percent Owner
10% Owner 187 500
Value: $6.94M

About Insider Power

Insider Power is a proprietary algorithm developed by StockInvest.us to evaluate the significance of insider transactions. The calculation considers the size, type, and timing of transactions, as well as the insider’s role within the company.

It is important to note that, in general, there is little to no correlation between insider transactions and short-term stock price movements. In one of our studies, only 0.22%* of stocks with insider activity showed a measurable correlation — and even then, it was unclear whether the effect was caused by insider actions or simply by the stock’s broader trend.

While our algorithms are designed to highlight potentially meaningful signals, these cannot be regarded as statistically significant on their own. Insider trading activity should therefore be seen as informative rather than as direct trading guidance. The Insider Power metric was created to present this information in a clearer and more accessible way, helping investors better understand the possible context of insider activity.

* October 6th, 2025 - Tested on 5562 stocks

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ABOUT CELSIUS HOLDINGS, INC
Celsius Holdings
Celsius Holdings, Inc. develops, processes, markets, distributes, and sells functional drinks and liquid supplements in North America, Europe, Asia, and internationally. It offers various carbonated and non-carbonated functional energy drinks under the CELSIUS Originals name; dietary supplement in carbonated flavors, including apple jack'd, orangesicle, inferno punch, cherry lime, blueberry pomegranate, strawberry dragon fruit, tangerine grapefru...
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