Celsius Holdings Stock Insider Power

Based on the 100 latest insides trades, we have calculated the insider power to be negative at -85.18. In total, the insiders bought 137.23K and sold 9.64M CELH shares in the last 100 trades. The insider score can be negative despite buy/sell ratio being positive. The score focuses on the quality of the trades.

Insider Power

(Last 100 transactions)
-85.18
Buy 137.23K shares
Sell 9.64M shares
23% Buy Activity
Weak Positive Correlation
Sell Signal High Confidence
Jul 22, 2026

Analysis Breakdown:

  • Strongly supported by a very low Insider Power Score of -85.18.
  • Confidence increased due to high data reliability score of 100.
  • Supported by overwhelming sell-side pressure (23% buys).

Historical Insider Trades

Date Type Person Role Amount
Jul 22, 2026
Sell
Common Stock
J-Other
Desantis Dean
Former 10% Owner
Other 150 000
Value: $6.94M
Jul 22, 2026
Sell
Variable Prepaid Forward Sale Contract (obligation to sell)
J-Other
Desantis Deborah
Former 10% Owner
Other 150 000
Value: $0
Jul 22, 2026
Sell
Variable Prepaid Forward Sale Contract (obligation to sell)
J-Other
Milmoe William H.
Former 10% Owner
Other 150 000
Value: $0
Jul 22, 2026
Sell
Common Stock
J-Other
Milmoe William H.
Former 10% Owner
Other 150 000
Value: $6.94M
Jul 22, 2026
Sell
Common Stock
J-Other
Desantis Deborah
Former 10% Owner
Other 150 000
Value: $6.94M
Jul 22, 2026
Sell
Variable Prepaid Forward Sale Contract (obligation to sell)
J-Other
Desantis Dean
Former 10% Owner
Other 150 000
Value: $0
Jul 21, 2026
Sell
Common Stock
J-Other
Desantis Deborah
Former 10% Owner
Other 150 000
Value: $6.94M
Jul 21, 2026
Sell
Common Stock
J-Other
Milmoe William H.
Former 10% Owner
Other 150 000
Value: $6.94M
Jul 21, 2026
Sell
Common Stock
J-Other
Desantis Dean
Former 10% Owner
Other 150 000
Value: $6.94M
Jul 20, 2026
Sell
Common Stock
J-Other
Milmoe William H.
Former 10% Owner
Other 150 000
Value: $6.94M
Jul 20, 2026
Sell
Common Stock
J-Other
Desantis Deborah
Former 10% Owner
Other 150 000
Value: $6.94M
Jul 20, 2026
Sell
Common Stock
J-Other
Desantis Dean
Former 10% Owner
Other 150 000
Value: $6.94M
Jul 17, 2026
Sell
Common Stock
J-Other
Desantis Dean
Former 10% Owner
Other 150 000
Value: $6.94M
Jul 17, 2026
Sell
Variable Prepaid Forward Sale Contract (obligation to sell)
J-Other
Desantis Deborah
Former 10% Owner
Other 150 000
Value: $0
Jul 17, 2026
Sell
Common Stock
J-Other
Desantis Deborah
Former 10% Owner
Other 150 000
Value: $6.94M
Jul 17, 2026
Sell
Common Stock
J-Other
Milmoe William H.
Former 10% Owner
Other 150 000
Value: $6.94M
Jul 17, 2026
Sell
Variable Prepaid Forward Sale Contract (obligation to sell)
J-Other
Milmoe William H.
Former 10% Owner
Other 150 000
Value: $0
Jul 17, 2026
Sell
Variable Prepaid Forward Sale Contract (obligation to sell)
J-Other
Desantis Dean
Former 10% Owner
Other 150 000
Value: $0
Jul 16, 2026
Sell
Common Stock
J-Other
Desantis Dean
Former 10% Owner
Other 150 000
Value: $6.94M
Jul 16, 2026
Sell
Common Stock
J-Other
Desantis Deborah
Former 10% Owner
Other 150 000
Value: $6.94M
Jul 16, 2026
Sell
Common Stock
J-Other
Milmoe William H.
Former 10% Owner
Other 150 000
Value: $6.94M
Jul 15, 2026
Sell
Common Stock
J-Other
Milmoe William H.
Former 10% Owner
Other 150 000
Value: $6.94M
Jul 15, 2026
Sell
Common Stock
J-Other
Desantis Dean
Former 10% Owner
Other 150 000
Value: $6.94M
Jul 15, 2026
Sell
Common Stock
J-Other
Desantis Deborah
Former 10% Owner
Other 150 000
Value: $6.94M
Jul 14, 2026
Sell
Variable Prepaid Forward Sale Contract (obligation to sell)
J-Other
Milmoe William H.
Former 10% Owner
Other 150 000
Value: $0

About Insider Power

Insider Power is a proprietary algorithm developed by StockInvest.us to evaluate the significance of insider transactions. The calculation considers the size, type, and timing of transactions, as well as the insider’s role within the company.

It is important to note that, in general, there is little to no correlation between insider transactions and short-term stock price movements. In one of our studies, only 0.22%* of stocks with insider activity showed a measurable correlation — and even then, it was unclear whether the effect was caused by insider actions or simply by the stock’s broader trend.

While our algorithms are designed to highlight potentially meaningful signals, these cannot be regarded as statistically significant on their own. Insider trading activity should therefore be seen as informative rather than as direct trading guidance. The Insider Power metric was created to present this information in a clearer and more accessible way, helping investors better understand the possible context of insider activity.

* October 6th, 2025 - Tested on 5562 stocks

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ABOUT CELSIUS HOLDINGS, INC
Celsius Holdings
Celsius Holdings, Inc. develops, processes, markets, distributes, and sells functional drinks and liquid supplements in North America, Europe, Asia, and internationally. It offers various carbonated and non-carbonated functional energy drinks under the CELSIUS Originals name; dietary supplement in carbonated flavors, including apple jack'd, orangesicle, inferno punch, cherry lime, blueberry pomegranate, strawberry dragon fruit, tangerine grapefru...
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