Zillow Group Stock Insider Power

Based on the 100 latest insides trades, we have calculated the insider power to be positive at 1.37. In total, the insiders bought 2.57M and sold 208.64K ZG shares in the last 100 trades. The insider score can be negative despite buy/sell ratio being positive. The score focuses on the quality of the trades.

Insider Power

(Last 100 transactions)
1.37
Buy 2.57M shares
Sell 208.64K shares
43% Buy Activity
Negligible or No Correlation
Buy Signal Low Confidence
Mar 02, 2026

Analysis Breakdown:

  • Confidence increased due to high data reliability score of 100.

Historical Insider Trades

Date Type Person Role Amount
Feb 12, 2026
Sell
Class C Capital Stock
S-Sale
Owens Bradley D.
General Counsel
Officer 2 017
Value: $89.2K
Feb 12, 2026
Buy
Class C Capital Stock
M-Exempt
Barton Richard N
Co-executive Chairman
CEO / President 300 000
Value: $6.72M
Feb 12, 2026
Buy
Stock Option (right to buy)
M-Exempt
Barton Richard N
Co-executive Chairman
CEO / President 300 000
Value: $6.72M
Feb 11, 2026
Sell
Class C Capital Stock
S-Sale
Frink Lloyd D
Co -exec. Chairman & President
CEO / President 528
Value: $25.8K
Feb 11, 2026
Sell
Class C Capital Stock
S-Sale
Frink Lloyd D
Co -exec. Chairman & President
CEO / President 530
Value: $25.5K
Feb 11, 2026
Sell
Class C Capital Stock
S-Sale
Frink Lloyd D
Co -exec. Chairman & President
CEO / President 734
Value: $34.2K
Feb 11, 2026
Sell
Class C Capital Stock
S-Sale
Frink Lloyd D
Co -exec. Chairman & President
CEO / President 3 406
Value: $154.7K
Feb 11, 2026
Sell
Class C Capital Stock
S-Sale
Frink Lloyd D
Co -exec. Chairman & President
CEO / President 3 885
Value: $174.0K
Feb 11, 2026
Buy
Class C Capital Stock
M-Exempt
Frink Lloyd D
Co -exec. Chairman & President
CEO / President 9 258
Value: $207.5K
Feb 11, 2026
Sell
Class C Capital Stock
S-Sale
Frink Lloyd D
Co -exec. Chairman & President
CEO / President 100
Value: $5K
Feb 11, 2026
Sell
Class C Capital Stock
S-Sale
Frink Lloyd D
Co -exec. Chairman & President
CEO / President 75
Value: $4K
Feb 11, 2026
Buy
Stock Option (right to buy)
M-Exempt
Frink Lloyd D
Co -exec. Chairman & President
CEO / President 9 258
Value: $207.5K
Feb 10, 2026
Sell
Class C Capital Stock
S-Sale
Frink Lloyd D
Co -exec. Chairman & President
CEO / President 6 658
Value: $365.8K
Feb 10, 2026
Sell
Class C Capital Stock
S-Sale
Frink Lloyd D
Co -exec. Chairman & President
CEO / President 2 600
Value: $145.2K
Feb 10, 2026
Buy
Stock Option (right to buy)
M-Exempt
Frink Lloyd D
Co -exec. Chairman & President
CEO / President 9 258
Value: $207.5K
Feb 09, 2026
Sell
Class C Capital Stock
S-Sale
Frink Lloyd D
Co -exec. Chairman & President
CEO / President 9 158
Value: $500.3K
Feb 09, 2026
Sell
Class C Capital Stock
S-Sale
Frink Lloyd D
Co -exec. Chairman & President
CEO / President 100
Value: $6K
Feb 09, 2026
Buy
Stock Option (right to buy)
M-Exempt
Frink Lloyd D
Co -exec. Chairman & President
CEO / President 9 258
Value: $207.5K
Dec 03, 2025
Sell
Class C Capital Stock
S-Sale
Cormier Thielke Claire
Director
Director 241
Value: $17.5K
Dec 03, 2025
Sell
Class C Capital Stock
S-Sale
Blachford Erik C
Director
Director 965
Value: $70.0K
Nov 19, 2025
Sell
Class C Capital Stock
S-Sale
Owens Bradley D.
General Counsel
Officer 2 722
Value: $183.5K
Nov 12, 2025
Sell
Class C Capital Stock
S-Sale
Choo Jun
Chief Operating Officer
C-Suite Officer 511
Value: $36.7K
Nov 12, 2025
Sell
Class C Capital Stock
S-Sale
Choo Jun
Chief Operating Officer
C-Suite Officer 2 397
Value: $169.7K
Nov 12, 2025
Sell
Class C Capital Stock
S-Sale
Choo Jun
Chief Operating Officer
C-Suite Officer 149
Value: $10.8K
Nov 12, 2025
Sell
Class C Capital Stock
S-Sale
Choo Jun
Chief Operating Officer
C-Suite Officer 84
Value: $6K

About Insider Power

Insider Power is a proprietary algorithm developed by StockInvest.us to evaluate the significance of insider transactions. The calculation considers the size, type, and timing of transactions, as well as the insider’s role within the company.

It is important to note that, in general, there is little to no correlation between insider transactions and short-term stock price movements. In one of our studies, only 0.22%* of stocks with insider activity showed a measurable correlation — and even then, it was unclear whether the effect was caused by insider actions or simply by the stock’s broader trend.

While our algorithms are designed to highlight potentially meaningful signals, these cannot be regarded as statistically significant on their own. Insider trading activity should therefore be seen as informative rather than as direct trading guidance. The Insider Power metric was created to present this information in a clearer and more accessible way, helping investors better understand the possible context of insider activity.

* October 6th, 2025 - Tested on 5562 stocks

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ABOUT ZILLOW GROUP
Zillow Group
Zillow Group, Inc., a digital real estate company, operates real estate brands on mobile applications and Websites in the United States. The company operates through three segments: Homes; Internet, Media & Technology; and Mortgages. The Homes segment is involved in resale of homes; and title and escrow services to home buyers and sellers, including title search procedures for title insurance policies, escrow, and other closing services. The IMT ...
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