I rate the Swatch Group a STRONG BUY, behind the transformative potential of its AP x Swatch 'Royal Pop' collaboration, which may open a new product category altogether. SWGAY already boasts luxury-le
Police were called to shops in the UK and Europe at the weekend as crowd trouble broke out over the launch of a new watch.
Swiss watchmaker Swatch and luxury partner Audemars Piguet are betting big on a Gen Z "product drop" culture - buzzy, often limited launches that have helped spur sales from Labubu dolls and Nike trai
The Swatch Group AG has seen exceptional price performance YTD, rising by 29% YTD to touch one-year highs, compared to a 9% drop in the S&P Global Luxury Index. Early signs of the forecast luxury sect
Swatch shareholders on Tuesday rejected a bid by activist investor Steven Wood for an independent director's seat, ​according to people familiar with the meeting, opposing the latest challenge to th
NEW YORK--(BUSINESS WIRE)--GreenWood Investors LLC (“GreenWood”), today announced that Institutional Shareholder Services Inc. (“ISS”) the leading independent proxy advisory firm, has recommen
Swatch Group has escalated a long-running standoff with activist investor Steven Wood, urging shareholders to reject his bid to join the board at the company's AGM in May.
Swatch Group AG (OTCMKTS:SWGAY - Get Free Report) was the target of a significant decline in short interest in the month of March. As of March 13th, there was short interest totaling 42,343 shares, a
The Swatch Group AG is upgraded to a 'Buy', driven by a robust H2 2025 turnaround and exceptionally low forward P/E. SWGAY's Q4 2025 saw healthy sales growth, with China and the Americas seeing encour

Activist Investor Pushes for Change at Swatch

02:50pm, Monday, 09'th Feb 2026
American activist investor Steven Wood is on a one-man mission to shake up Swatch Group — but the clock is ticking. After Swatch stunned markets with a bullish outlook and sent its heavily-shorted s
The Swiss watchmaker said sales fell on year despite growth in the back half of the year, adding that momentum has continued this month.
Swatch Group AG (OTCMKTS:SWGAY - Get Free Report) saw a large increase in short interest during the month of January. As of January 15th, there was short interest totaling 51,307 shares, an increase o
Swatch Group AG (OTCMKTS:SWGAY - Get Free Report) saw a large increase in short interest in December. As of December 15th, there was short interest totaling 39,358 shares, an increase of 222.8% from t
The Italian competition authority said on Tuesday it had opened two investigations into Swiss watchmaker Swatch and Japan's Citizen Watch.
Swatch Group AG (OTCMKTS:SWGAY - Get Free Report) was the recipient of a significant drop in short interest during the month of September. As of September 30th, there was short interest totaling 32,50
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