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Red day on Friday for ADIDAS AG OR stock after losing 0%
(Updated on Jul 17, 2026)

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Buy or Hold candidate since May 26, 2026 Gain 16.75%

No changes to the price of ADIDAS AG OR stock on the last trading day (Friday, 17th Jul 2026). During the last trading day the stock fluctuated 0% from a day low at $206.34 to a day high of $206.34. The price has fallen in 5 of the last 10 days and is down by -3.13% for this period.

The stock lies in the middle of a wide and strong rising trend in the short term and a further rise within the trend is signaled. Given the current short-term trend, the stock is expected to rise 29.52% during the next 3 months and, with a 90% probability hold a price between $256.21 and $297.66 at the end of this 3-month period.

ADDDF Signals & Forecast

The ADIDAS AG OR stock holds a sell signal from the short-term Moving Average; at the same time, however, there is a buy signal from the long-term average. Since the short-term average is above the long-term average there is a general buy signal in the stock giving a positive forecast for the stock. On further gains, the stock will meet resistance from the short-term Moving Average at approximately $206.64. On a fall, the stock will find some support from the long-term average at approximately $200.10. A break-up through the short-term average will send a buy signal, whereas a breakdown through the long-term average will send a sell signal. A buy signal was issued from a pivot bottom point on Thursday, July 16, 2026, and so far it has fallen 0%. Further rise is indicated until a new top pivot has been found. Some negative signals were issued as well, and these may have some influence on the near short-term development. Furthermore, there is currently a sell signal from the 3 month Moving Average Convergence Divergence (MACD). Volume fell on the last day without any changes to the price. This does not cause any direct divergence but may be an early warning and a possible "turning point". The very low volume increases the risk and reduces the other technical signals issued.

Support, Risk & Stop-loss for ADIDAS AG OR stock

ADIDAS AG OR finds support from accumulated volume at $204.50 and this level may hold a buying opportunity as an upwards reaction can be expected when the support is being tested.

In general the stock tends to have very controlled movements and therefore the general risk is considered very low. However, be aware of low or falling volume and make sure to keep an eye on the stock During the last day, the stock moved $0 between high and low, or 0%. For the last week the stock has had daily average volatility of 1.11%

Our recommended stop-loss: $194.29 (-5.84%) (This stock has very low daily movements and this gives very low risk. There is a buy signal from a pivot bottom found 1 day ago.)

Trading Expectations (ADDDF) For The Upcoming Trading Day Of Monday 20th

For the upcoming trading day on Monday, 20th we expect ADIDAS AG OR to open at $206.34, and during the day (based on 14 day Average True Range), to move between $203.61 and $209.07, which gives a possible trading interval of +/-$5.46 (+/-2.68%) up or down from last closing price. If ADIDAS AG OR takes out the full calculated possible swing range there will be an estimated 2.68% move between the lowest and the highest trading price during the day.

Since the stock is closer to the support from accumulated volume at $204.50 (0.89%) than the resistance at $210.00 (1.77%), our systems sees the trading risk/reward intra-day as attractive and believe profit can be made before the stock reaches first resistance..

Is ADIDAS AG OR stock A Buy?

Several short-term signals, along with a general good trend, are positive and we conclude that the current level may hold a buying opportunity as there is a fair chance for ADIDAS AG OR stock to perform well in the short-term.

Current score: 3.304 Buy Candidate Unchanged

Predicted Fair Opening Price

Predicted fair opening price on July 20, 2026 - $206.34 ( 0%).

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ADDDF Performance

Trading levels for ADDDF

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Fibonacci Support & Resistance Levels

Level Price
R3 206.34 -
R2 206.34 -
R1 206.34 -
Price 206.34
S1 206.34 -
S2 206.34 -
S3 206.34 -

Accumulated Volume Support & Resistance Levels

Level Price
R3 213.00 3.23%
R2 211.47 2.49%
R1 210.00 1.77%
Price 206.34
S1 204.50 -0.89%
S2 192.31 -6.80%
S3 176.74 -14.35%

ADDDF Dividend Payout History


# Declaration Date Ex-Date Pay Date Amount Yield
1 Mar 04, 2026 May 11, 2026 May 12, 2026 $3.30 2.01%
2 May 08, 2026 May 08, 2026 May 12, 2026 $2.39 1.41%
3 Jan 31, 2025 May 19, 2025 May 20, 2025 $2.24 0.90%
4 May 16, 2025 May 16, 2025 May 20, 2025 $2.16 0.87%
5 May 17, 2024 May 17, 2024 May 22, 2024 $0.761 0.319%

FAQ

What is the symbol for ADIDAS AG OR Stock and on which exchange is it traded?
The symbol for ADIDAS AG OR is ADDDF and it is traded on the OTCMKTS (OTC Markets Group).

Should I buy or sell ADIDAS AG OR Stock?
Several short-term signals, along with a general good trend, are positive and we conclude that the current level may hold a buying opportunity as there is a fair chance for ADIDAS AG OR stock to perform well in the short-term.

How to buy ADIDAS AG OR Stock?
ADIDAS AG OR Stock can be purchased through just about any brokerage firm, including online brokerage services.
Click here for our free guide on how to buy ADIDAS AG OR Stock.

What's the current price of ADIDAS AG OR Stock?
As of the end of day on the Jul 17, 2026, the price of an ADIDAS AG OR (ADDDF) share was $206.34.

What is the 52-week high and low for ADIDAS AG OR Stock?
The 52-week high for ADIDAS AG OR Stock is $243.50 and the 52-week low is $145.65.

What is the market capitalization of ADIDAS AG OR Stock?
As of the Jul 17, 2026, the market capitalization of ADIDAS AG OR is 36.594B.

When is the next earnings date for ADIDAS AG OR?
The upcoming earnings date for ADIDAS AG OR is Jul 30, 2026.
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ABOUT ADIDAS AG OR
ADIDAS AG OR
adidas AG, together with its subsidiaries, designs, develops, distributes, and markets athletic and sports lifestyle products worldwide. It offers footwear; apparel; and accessories and gear, such as bags and balls under the adidas brand. It sells its products through approximately 2,200 own-retail stores; mono-branded franchise stores and shop-in-shops; and wholesale and its e-commerce channels. The company was formerly known as adidas-Salomon A...
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