Should you buy WIX stock?

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Based on market data through , StockInvest.us rates Wix.com Ltd. (WIX) as a Sell Candidate with a technical score of -1.15 on its -10 to +10 scale. This is a downgrade from Hold in the previous daily evaluation.

  • Sell signal since
  • Price since signal Flat 0.00%
  • 3-month trend forecast Down 4.88%
  • Sell Candidate -1.15
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Some Reasons Why To Add WIX:
  • Attractive free cash flow ratio of 7.0x
  • High gross margin of 66.6%
  • Highly efficient cash conversion (98% FCF/OCF ratio)
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Wix.com Ltd. stock downgraded to Sell Candidate
(Market data through Aug 07, 2026)

Sell candidate since Aug 07, 2026

The Wix.com Ltd. stock price fell by -1.12% on the last day (Friday, 7th Aug 2026) from $60.88 to $60.20. It has now fallen 3 days in a row. During the last trading day the stock fluctuated 7.27% from a day low at $59.20 to a day high of $63.50. The price has been going up and down for this period, and there has been a 17.1% gain for the last 2 weeks. Volume fell on the last day along with the stock, which is actually a good sign as volume should follow the stock. On the last day, the trading volume fell by -250 thousand shares and in total, 839 thousand shares were bought and sold for approximately $50.48 million.

The stock lies in the middle of a very wide and falling trend in the short term and further fall within the trend is signaled. Given the current short-term trend, the stock is expected to fall -4.88% during the next 3 months and, with a 90% probability hold a price between $36.78 and $63.37 at the end of this 3-month period.

WIX Signals & Forecast

The Wix.com Ltd. stock holds buy signals from both short and long-term Moving Averages giving a positive forecast for the stock. Also, there is a general buy signal from the relation between the two signals where the short-term average is above the long-term average. On corrections down, there will be some support from the lines at $60.14 and $51.53. A breakdown below any of these levels will issue sell signals. Furthermore, there is a buy signal from the 3 month Moving Average Convergence Divergence (MACD). Some negative signals were issued as well, and these may have some influence on the near short-term development. A sell signal was issued from a pivot top point on Tuesday, August 04, 2026, and so far it has fallen -9.85%. Further fall is indicated until a new bottom pivot has been found. Volume fell together with the price during the last trading day and this reduces the overall risk as volume should follow the price movements.

Support, Risk & Stop-loss for Wix.com Ltd. stock

On the downside, the stock finds support just below today's level from accumulated volume at $55.32 and $54.67. There is a natural risk involved when a stock is testing a support level, since if this is broken, the stock then may fall to the next support level. In this case, Wix.com Ltd. finds support just below today's level at $55.32. If this is broken, then the next support from accumulated volume will be at $54.67 and $52.71.

This stock may move much during the day (volatility) and with a large prediction interval from the Bollinger Band this stock is considered to be "high risk". During the last day, the stock moved $4.31 between high and low, or 7.27%. For the last week, the stock has had daily average volatility of 9.04%.

Our recommended stop-loss: We hold a negative evaluation for this stock. No stop-loss is set.

Trading Expectations (WIX) For The Upcoming Trading Day Of Monday 10th

For the upcoming trading day on Monday, 10th we expect Wix.com Ltd. to open at $60.97, and during the day (based on 14 day Average True Range), to move between $58.12 and $62.28, which gives a possible trading interval of +/-$4.17 (+/-7.17%) up or down from last closing price. If Wix.com Ltd. takes out the full calculated possible swing range there will be an estimated 7.17% move between the lowest and the highest trading price during the day.

Since the stock is closer to the resistance from accumulated volume at $62.54 (3.89%) than the support at $55.32 (8.11%), our systems don't find the trading risk/reward intra-day attractive and any bets should be held until the stock is closer to the support level.

Is Wix.com Ltd. stock A Buy?

Wix.com Ltd. holds several negative signals and we believe that it will still perform weakly in the next couple of days or weeks. We, therefore, hold a negative evaluation of this stock. Due to some small weaknesses in the technical picture we have downgraded our analysis conclusion for this stock since the last evaluation from a Hold to a Sell candidate.

Current score: -1.145 Sell Candidate Downgraded

Predicted Fair Opening Price

Predicted fair opening price on August 10, 2026 - $60.97 ( 1.27%).

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WIX Performance

Trading levels for WIX

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Fibonacci Support & Resistance Levels

Level Price
R3 65.27 8.42%
R2 63.63 5.69%
R1 62.61 4.00%
Price 60.20
S1 59.32 -1.46%
S2 58.30 -3.15%
S3 56.66 -5.88%

Accumulated Volume Support & Resistance Levels

Level Price
R3 66.78 10.93%
R2 64.57 7.26%
R1 62.54 3.89%
Price 60.20
S1 55.32 -8.11%
S2 54.67 -9.19%
S3 52.71 -12.44%

FAQ

What is the symbol for Wix.com Ltd. Stock and on which exchange is it traded?
The symbol for Wix.com Ltd. is WIX and it is traded on the NASDAQ (NASDAQ Stock Exchange).

Should I buy or sell Wix.com Ltd. Stock?
Based on market data through Aug 07, 2026, StockInvest.us rates Wix.com Ltd. (WIX) as a Sell Candidate with a technical score of -1.15 on its -10 to +10 scale. This is a downgrade from Hold in the previous daily evaluation. Since the Sell signal began on Aug 07, 2026, the price has remained flat. The current 3-month trend forecast projects a fall of 4.88%.

How to buy Wix.com Ltd. Stock?
Wix.com Ltd. Stock can be purchased through just about any brokerage firm, including online brokerage services.
Click here for our free guide on how to buy Wix.com Ltd. Stock.

What's the current price of Wix.com Ltd. Stock?
As of the end of day on the Aug 07, 2026, the price of an Wix.com Ltd. (WIX) share was $60.20.

What is the 52-week high and low for Wix.com Ltd. Stock?
The 52-week high for Wix.com Ltd. Stock is $190.92 and the 52-week low is $40.16.

What is the market capitalization of Wix.com Ltd. Stock?
As of the Aug 07, 2026, the market capitalization of Wix.com Ltd. is 3.158B.

When is the next earnings date for Wix.com Ltd.?
The upcoming earnings date for Wix.com Ltd. is Nov 05, 2026.
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ABOUT WIX.COM LTD.
Wix.com
Wix.com Ltd., together with its subsidiaries, develops and markets a cloud-based platform that enables anyone to create a website or web application in North America, Europe, Latin America, Asia, and internationally. The company offers Wix Editor, a drag-and-drop visual development and website editing environment platform; Wix ADI that enables users to create a website for their specific needs; and Corvid by Wix to create websites and web applica...
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