Amazon Stock Forecast

Hold candidate since Jun 30, 2026 Gain 3.21%

The Amazon stock price increased by 0.745% on the latest trading day (Tuesday, 7th Jul 2026), rising from $244.16 to $245.98. This marks its fourth consecutive day of gains. It will be interesting to see if the stock continues to rise or takes a brief pause in the coming days. On the last trading day, the stock experienced a fluctuation of 2.56%, with a day low of $242.70 and a day high of $248.92. The price has increased on 8 out of the last 10 days and has risen by 5.67% over the past two weeks. There was a rise in trading volume on the last day, coinciding with the price increase, which is a positive technical indicator. In total, 3 million more shares were traded compared to the previous day. Overall, 40 million shares were exchanged for approximately $9.94 billion.

The stock lies in the middle of a wide and falling trend in the short term and further fall within the trend is signaled. Given the current short-term trend, the stock is expected to fall -5.54% during the next 3 months and, with a 90% probability hold a price between $212.75 and $249.90 at the end of this 3-month period.

AMZN Signals & Forecast

A buy signal was issued from a pivot bottom point on Thursday, June 25, 2026, and so far it has risen 8.36%. Further rise is indicated until a new top pivot has been found. Furthermore, there is a buy signal from the 3 month Moving Average Convergence Divergence (MACD). Volume is rising along with the price. This is considered to be a good technical signal. Some negative signals were issued as well, and these may have some influence on the near short-term development. The Amazon stock holds a buy signal from the short-term Moving Average; at the same time, however, the long-term average holds a general sell signal. Since the longterm average is above the short-term average there is a general sell signal in the stock giving a more negative forecast for the stock. On further gains, the stock will meet resistance from the long-term Moving Average at $249.51. On a fall, the stock will find some support from the short-term average at $240.81. A break-up through the long-term average will give another buy signal, while a fall below the short-term average will add another sell signal and strengthen the general signal. The stock had a Golden Star Signal on Monday, December 22, 2025 in the long-term chart.

Golden Star Signal is when the short-term moving average, the long-term moving average, and price line meet in a special combination. This combination is very rare and often followed by long and strong gains for the stock in question.

Support, Risk & Stop-loss for Amazon stock

Amazon finds support from accumulated volume at $240.14 and this level may hold a buying opportunity as an upwards reaction can be expected when the support is being tested.

This stock is usually traded at a good volume, and with minor daily changes, the risk is considered to be low. During the last day, the stock moved $6.22 (2.56%) between high and low. For the last week, the stock has had daily average volatility of 2.63%.

Our recommended stop-loss: $236.14 (-4.00%) (This stock has low daily movements and this gives low risk. There is a buy signal from a pivot bottom found 7 days ago.)

Trading Expectations (AMZN) For The Upcoming Trading Day Of Wednesday 8th

For the upcoming trading day on Wednesday, 8th we expect Amazon.com, Inc. to open at $245.87, and during the day (based on 14 day Average True Range), to move between $242.05 and $249.91, which gives a possible trading interval of +/-$7.86 (+/-3.25%) up or down from last closing price. If Amazon.com, Inc. takes out the full calculated possible swing range there will be an estimated 3.25% move between the lowest and the highest trading price during the day.

Since the stock is closer to the resistance from accumulated volume at $249.02 (1.24%) than the support at $240.14 (2.37%), our systems don't find the trading risk/reward intra-day attractive and any bets should be held until the stock is closer to the support level.

Is Amazon.com, Inc. stock A Buy?

Amazon holds several positive signals, but we still don't find these to be enough for a buy candidate. At the current level, it should be considered as a hold candidate (hold or accumulate) in this position whilst awaiting further development.

Current score: -0.447 Hold/Accumulate Unchanged

Predicted Fair Opening Price

Predicted fair opening price on July 8, 2026 - $245.87 ( 0.0468%).

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