NYSE:BFH

Bread Financial Holdings Stock Insider Trading

Financial Services > Financial - Credit Services

Buy BFH

*Your capital is at risk

$88.36

-3.19 (-3.48%)

At Close: Jun 03, 2026

Bread Financial Holdings Stock Insider Power

Based on the 100 latest insides trades, we have calculated the insider power to be negative at -24.20. In total, the insiders bought 488.77K and sold 321.99K BFH shares in the last 100 trades. The insider score can be negative despite buy/sell ratio being positive. The score focuses on the quality of the trades.

Insider Power (Last 100 transactions)	-24.20
● Buy	488.77K shares
● Sell	321.99K shares
68% Buy Activity Moderate Negative Correlation
Sell Signal Medium Confidence May 29, 2026 Analysis Breakdown: Supported by a negative Insider Power Score of -24.2. Partially supported by a negative historical correlation. Confidence increased due to high data reliability score of 100.

Historical Insider Trades

Date	Type	Person	Role	Amount
Feb 18, 2025 Sell	Common Stock F-InKind	Motes Joseph L Iii EVP, Cao, Gen Counsel & Secy	Officer	11 936 Value: $741.2K
Feb 18, 2025 Buy	Common Stock A-Award	Motes Joseph L Iii EVP, Cao, Gen Counsel & Secy	Officer	9 259 Value: $573.6K
Feb 18, 2025 Buy	Common Stock A-Award	Mcconnaughey Tammy M EVP, Operations & Credit Risk	Officer	1 842 Value: $114.1K
Feb 18, 2025 Buy	Common Stock A-Award	Mcconnaughey Tammy M EVP, Operations & Credit Risk	Officer	12 626 Value: $782.2K
Feb 18, 2025 Sell	Common Stock F-InKind	Mcconnaughey Tammy M EVP, Operations & Credit Risk	Officer	12 502 Value: $776.4K
Feb 18, 2025 Buy	Common Stock A-Award	Mcconnaughey Tammy M EVP, Operations & Credit Risk	Officer	8 417 Value: $521.4K
Feb 18, 2025 Buy	Common Stock A-Award	Greer Valerie E EVP, Chief Commercial Officer	Officer	2 026 Value: $125.5K
Feb 18, 2025 Buy	Common Stock A-Award	Greer Valerie E EVP, Chief Commercial Officer	Officer	17 482 Value: $1.08M
Feb 18, 2025 Sell	Common Stock F-InKind	Greer Valerie E EVP, Chief Commercial Officer	Officer	14 930 Value: $927.2K
Feb 18, 2025 Sell	Common Stock F-InKind	Campbell Jonathan Bryan SVP, Chief Accounting Officer	Officer	3 932 Value: $244.2K
Feb 18, 2025 Buy	Common Stock A-Award	Campbell Jonathan Bryan SVP, Chief Accounting Officer	Officer	8 498 Value: $526.5K
Feb 18, 2025 Buy	Common Stock A-Award	Driscoll Allegra S EVP, Chief Technology Officer	Officer	7 770 Value: $481.4K
Feb 18, 2025 Sell	Common Stock F-InKind	Driscoll Allegra S EVP, Chief Technology Officer	Officer	2 787 Value: $173.1K
Feb 18, 2025 Buy	Common Stock A-Award	Driscoll Allegra S EVP, Chief Technology Officer	Officer	11 655 Value: $722.0K
Feb 18, 2025 Buy	Common Stock A-Award	Greer Valerie E EVP, Chief Commercial Officer	Officer	11 655 Value: $722.0K
Feb 18, 2025 Sell	Common Stock F-InKind	Greer Valerie E EVP, Chief Commercial Officer	Officer	14 930 Value: $927.2K
Feb 18, 2025 Buy	Common Stock A-Award	Greer Valerie E EVP, Chief Commercial Officer	Officer	17 482 Value: $1.08M
Feb 18, 2025 Buy	Common Stock A-Award	Greer Valerie E EVP, Chief Commercial Officer	Officer	2 026 Value: $125.5K
Feb 18, 2025 Buy	Common Stock A-Award	Mcconnaughey Tammy M EVP, Operations & Credit Risk	Officer	8 417 Value: $521.4K
Feb 18, 2025 Sell	Common Stock F-InKind	Mcconnaughey Tammy M EVP, Operations & Credit Risk	Officer	12 502 Value: $776.4K
Feb 18, 2025 Buy	Common Stock A-Award	Mcconnaughey Tammy M EVP, Operations & Credit Risk	Officer	12 626 Value: $782.2K
Feb 18, 2025 Buy	Common Stock A-Award	Mcconnaughey Tammy M EVP, Operations & Credit Risk	Officer	1 842 Value: $114.1K
Feb 18, 2025 Buy	Common Stock A-Award	Motes Joseph L Iii EVP, Cao, Gen Counsel & Secy	Officer	9 259 Value: $573.6K
Feb 18, 2025 Sell	Common Stock F-InKind	Motes Joseph L Iii EVP, Cao, Gen Counsel & Secy	Officer	11 936 Value: $741.2K
Feb 18, 2025 Buy	Common Stock A-Award	Motes Joseph L Iii EVP, Cao, Gen Counsel & Secy	Officer	13 888 Value: $860.4K

About Insider Power

Insider Power is a proprietary algorithm developed by StockInvest.us to evaluate the significance of insider transactions. The calculation considers the size, type, and timing of transactions, as well as the insider’s role within the company.

It is important to note that, in general, there is little to no correlation between insider transactions and short-term stock price movements. In one of our studies, only 0.22%^* of stocks with insider activity showed a measurable correlation — and even then, it was unclear whether the effect was caused by insider actions or simply by the stock’s broader trend.

While our algorithms are designed to highlight potentially meaningful signals, these cannot be regarded as statistically significant on their own. Insider trading activity should therefore be seen as informative rather than as direct trading guidance. The Insider Power metric was created to present this information in a clearer and more accessible way, helping investors better understand the possible context of insider activity.

* October 6th, 2025 - Tested on 5562 stocks