NYSE:BFH

Bread Financial Holdings Stock Insider Trading

etoro logo Buy BFH
*Your capital is at risk
$106.99
-0.790 (-0.733%)
At Close: Jul 29, 2026

Bread Financial Holdings Stock Insider Power

Based on the 100 latest insides trades, we have calculated the insider power to be negative at -27.50. In total, the insiders bought 446.76K and sold 290.64K BFH shares in the last 100 trades. The insider score can be negative despite buy/sell ratio being positive. The score focuses on the quality of the trades.

Insider Power

(Last 100 transactions)
-27.50
Buy 446.76K shares
Sell 290.64K shares
71% Buy Activity
Moderate Negative Correlation
Sell Signal Medium Confidence
May 29, 2026

Analysis Breakdown:

  • Supported by a negative Insider Power Score of -27.5.
  • Partially supported by a negative historical correlation.
  • Confidence increased due to high data reliability score of 100.

Historical Insider Trades

Date Type Person Role Amount
Jun 16, 2025
Buy
Common Stock
A-Award
St Clair Joyce
Director
Director 2 802
Value: $147.2K
Jun 16, 2025
Buy
Common Stock
A-Award
Natarajan Rajesh
Director
Director 2 802
Value: $147.2K
Jun 16, 2025
Buy
Common Stock
A-Award
Lakhwara Praniti
Director
Director 2 802
Value: $147.2K
Jun 16, 2025
Buy
Common Stock
A-Award
Gerspach John C
Director
Director 2 802
Value: $147.2K
Jun 16, 2025
Buy
Common Stock
A-Award
Fawcett John J.
Director
Director 2 802
Value: $147.2K
Jun 16, 2025
Buy
Common Stock
A-Award
Ballou Roger H
Director
Director 2 802
Value: $147.2K
Apr 15, 2025
Buy
Common Stock
A-Award
Gerspach John C
Director
Director 842
Value: $38.4K
Apr 15, 2025
Buy
Common Stock
A-Award
Gerspach John C
Director
Director 842
Value: $38.4K
Feb 18, 2025
Buy
Common Stock
A-Award
Motes Joseph L Iii
EVP, Cao, Gen Counsel & Secy
Officer 2 026
Value: $125.5K
Feb 18, 2025
Buy
Common Stock
A-Award
Motes Joseph L Iii
EVP, Cao, Gen Counsel & Secy
Officer 13 888
Value: $860.4K
Feb 18, 2025
Sell
Common Stock
F-InKind
Motes Joseph L Iii
EVP, Cao, Gen Counsel & Secy
Officer 11 936
Value: $741.2K
Feb 18, 2025
Buy
Common Stock
A-Award
Motes Joseph L Iii
EVP, Cao, Gen Counsel & Secy
Officer 9 259
Value: $573.6K
Feb 18, 2025
Buy
Common Stock
A-Award
Mcconnaughey Tammy M
EVP, Operations & Credit Risk
Officer 1 842
Value: $114.1K
Feb 18, 2025
Buy
Common Stock
A-Award
Mcconnaughey Tammy M
EVP, Operations & Credit Risk
Officer 12 626
Value: $782.2K
Feb 18, 2025
Buy
Common Stock
A-Award
Greer Valerie E
EVP, Chief Commercial Officer
Officer 11 655
Value: $722.0K
Feb 18, 2025
Sell
Common Stock
F-InKind
Greer Valerie E
EVP, Chief Commercial Officer
Officer 14 930
Value: $927.2K
Feb 18, 2025
Buy
Common Stock
A-Award
Greer Valerie E
EVP, Chief Commercial Officer
Officer 17 482
Value: $1.08M
Feb 18, 2025
Buy
Common Stock
A-Award
Greer Valerie E
EVP, Chief Commercial Officer
Officer 2 026
Value: $125.5K
Feb 18, 2025
Buy
Common Stock
A-Award
Mcconnaughey Tammy M
EVP, Operations & Credit Risk
Officer 8 417
Value: $521.4K
Feb 18, 2025
Sell
Common Stock
F-InKind
Mcconnaughey Tammy M
EVP, Operations & Credit Risk
Officer 12 502
Value: $776.4K
Feb 18, 2025
Buy
Common Stock
A-Award
Mcconnaughey Tammy M
EVP, Operations & Credit Risk
Officer 12 626
Value: $782.2K
Feb 18, 2025
Buy
Common Stock
A-Award
Mcconnaughey Tammy M
EVP, Operations & Credit Risk
Officer 1 842
Value: $114.1K
Feb 18, 2025
Buy
Common Stock
A-Award
Motes Joseph L Iii
EVP, Cao, Gen Counsel & Secy
Officer 9 259
Value: $573.6K
Feb 18, 2025
Sell
Common Stock
F-InKind
Motes Joseph L Iii
EVP, Cao, Gen Counsel & Secy
Officer 11 936
Value: $741.2K
Feb 18, 2025
Buy
Common Stock
A-Award
Motes Joseph L Iii
EVP, Cao, Gen Counsel & Secy
Officer 13 888
Value: $860.4K

About Insider Power

Insider Power is a proprietary algorithm developed by StockInvest.us to evaluate the significance of insider transactions. The calculation considers the size, type, and timing of transactions, as well as the insider’s role within the company.

It is important to note that, in general, there is little to no correlation between insider transactions and short-term stock price movements. In one of our studies, only 0.22%* of stocks with insider activity showed a measurable correlation — and even then, it was unclear whether the effect was caused by insider actions or simply by the stock’s broader trend.

While our algorithms are designed to highlight potentially meaningful signals, these cannot be regarded as statistically significant on their own. Insider trading activity should therefore be seen as informative rather than as direct trading guidance. The Insider Power metric was created to present this information in a clearer and more accessible way, helping investors better understand the possible context of insider activity.

* October 6th, 2025 - Tested on 5562 stocks

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