ServiceNow Stock Insider Power

Based on the 100 latest insides trades, we have calculated the insider power to be positive at 88.47. In total, the insiders bought 600.54K and sold 64.61K NOW shares in the last 100 trades. The insider score can be negative despite buy/sell ratio being positive. The score focuses on the quality of the trades.

Insider Power

(Last 100 transactions)
88.47
Buy 600.54K shares
Sell 64.61K shares
67% Buy Activity
Moderate Negative Correlation
Buy Signal Medium Confidence
Apr 29, 2026

Analysis Breakdown:

  • Strongly supported by a very high Insider Power Score of 88.47.
  • Confidence increased due to high data reliability score of 100.

Historical Insider Trades

Date Type Person Role Amount
May 15, 2026
Buy
Restricted Stock Units
M-Exempt
Fipps Paul
President, Global Customer Ops
CEO / President 300
Value: $28.5K
May 15, 2026
Buy
Restricted Stock Units
M-Exempt
Fipps Paul
President, Global Customer Ops
CEO / President 340
Value: $32.3K
May 15, 2026
Buy
Common Stock
M-Exempt
Mastantuono Gina
President And CFO
CEO / President 5 602
Value: $532.6K
May 15, 2026
Buy
Restricted Stock Units
M-Exempt
Mcdermott William R
Chairman & CEO
CEO / President 6 270
Value: $596.1K
May 15, 2026
Sell
Common Stock
F-InKind
Mcdermott William R
Chairman & CEO
CEO / President 2 236
Value: $212.6K
May 15, 2026
Buy
Restricted Stock Units
M-Exempt
Canney Jacqueline P
Chief People & Ai Enblmt. Off.
Officer 3 566
Value: $339.0K
May 15, 2026
Buy
Common Stock
M-Exempt
Canney Jacqueline P
Chief People & Ai Enblmt. Off.
Officer 3 566
Value: $339.0K
May 15, 2026
Sell
Common Stock
F-InKind
Canney Jacqueline P
Chief People & Ai Enblmt. Off.
Officer 1 821
Value: $173.1K
May 15, 2026
Buy
Common Stock
M-Exempt
Canney Jacqueline P
Chief People & Ai Enblmt. Off.
Officer 1 490
Value: $141.7K
May 15, 2026
Sell
Common Stock
F-InKind
Canney Jacqueline P
Chief People & Ai Enblmt. Off.
Officer 761
Value: $72.3K
May 15, 2026
Buy
Common Stock
M-Exempt
Canney Jacqueline P
Chief People & Ai Enblmt. Off.
Officer 970
Value: $92.2K
May 15, 2026
Sell
Common Stock
F-InKind
Canney Jacqueline P
Chief People & Ai Enblmt. Off.
Officer 496
Value: $47.2K
May 15, 2026
Buy
Restricted Stock Units
M-Exempt
Canney Jacqueline P
Chief People & Ai Enblmt. Off.
Officer 1 490
Value: $141.7K
May 15, 2026
Buy
Restricted Stock Units
M-Exempt
Canney Jacqueline P
Chief People & Ai Enblmt. Off.
Officer 970
Value: $92.2K
May 15, 2026
Buy
Common Stock
M-Exempt
Mcdermott William R
Chairman & CEO
CEO / President 8 876
Value: $843.8K
May 15, 2026
Buy
Common Stock
M-Exempt
Fontaine Danielle
Principal Accounting Officer
Officer 485
Value: $46.1K
May 15, 2026
Buy
Common Stock
M-Exempt
Nowbar Hossein
Pres. & Chief Legal Officer
Officer 2 857
Value: $271.6K
May 15, 2026
Sell
Common Stock
F-InKind
Nowbar Hossein
Pres. & Chief Legal Officer
Officer 1 125
Value: $107.0K
May 15, 2026
Sell
Common Stock
F-InKind
Nowbar Hossein
Pres. & Chief Legal Officer
Officer 870
Value: $82.7K
May 15, 2026
Sell
Common Stock
F-InKind
Mastantuono Gina
President And CFO
CEO / President 858
Value: $81.6K
May 15, 2026
Buy
Restricted Stock Units
M-Exempt
Mastantuono Gina
President And CFO
CEO / President 5 602
Value: $532.6K
May 15, 2026
Buy
Restricted Stock Units
M-Exempt
Mastantuono Gina
President And CFO
CEO / President 1 595
Value: $151.6K
May 15, 2026
Buy
Restricted Stock Units
M-Exempt
Nowbar Hossein
Pres. & Chief Legal Officer
Officer 2 857
Value: $271.6K
May 15, 2026
Buy
Common Stock
M-Exempt
Nowbar Hossein
Pres. & Chief Legal Officer
Officer 2 209
Value: $210.0K
May 15, 2026
Sell
Common Stock
F-InKind
Fontaine Danielle
Principal Accounting Officer
Officer 168
Value: $16.0K

About Insider Power

Insider Power is a proprietary algorithm developed by StockInvest.us to evaluate the significance of insider transactions. The calculation considers the size, type, and timing of transactions, as well as the insider’s role within the company.

It is important to note that, in general, there is little to no correlation between insider transactions and short-term stock price movements. In one of our studies, only 0.22%* of stocks with insider activity showed a measurable correlation — and even then, it was unclear whether the effect was caused by insider actions or simply by the stock’s broader trend.

While our algorithms are designed to highlight potentially meaningful signals, these cannot be regarded as statistically significant on their own. Insider trading activity should therefore be seen as informative rather than as direct trading guidance. The Insider Power metric was created to present this information in a clearer and more accessible way, helping investors better understand the possible context of insider activity.

* October 6th, 2025 - Tested on 5562 stocks

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ABOUT SERVICENOW INC
ServiceNow
ServiceNow, Inc. provides enterprise cloud computing solutions that defines, structures, consolidates, manages, and automates services for enterprises worldwide. It operates the Now platform for workflow automation, artificial intelligence, machine learning, robotic process automation, performance analytics, electronic service catalogs and portals, configuration management systems, data benchmarking, encryption, and collaboration and development ...
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