Zumiez Stock Insider Power

Based on the 100 latest insides trades, we have calculated the insider power to be negative at -24.35. In total, the insiders bought 783.53K and sold 250.29K ZUMZ shares in the last 100 trades. The insider score can be negative despite buy/sell ratio being positive. The score focuses on the quality of the trades.

Insider Power

(Last 100 transactions)
-24.35
Buy 783.53K shares
Sell 250.29K shares
60% Buy Activity
Weak Negative Correlation
Buy Signal Low Confidence
Mar 17, 2026

Analysis Breakdown:

  • Signal is highly questionable due to a strongly contradictory negative Insider Power Score of -24.35.
  • Confidence increased due to high data reliability score of 100.

Historical Insider Trades

Date Type Person Role Amount
Mar 17, 2025
Buy
Stock Option (Right to Buy)
A-Award
Ellis Adam Christopher
President International
CEO / President 39 215
Value: $572.9K
Mar 17, 2025
Buy
Common Stock
A-Award
Work Christopher Codington
Chief Financial Officer
C-Suite Officer 22 245
Value: $325.0K
Mar 17, 2025
Buy
Stock Option (Right to Buy)
A-Award
Work Christopher Codington
Chief Financial Officer
C-Suite Officer 42 483
Value: $620.7K
Mar 17, 2025
Buy
Common Stock
A-Award
Visser Chris K.
Chief Legal Officer & Sec.
Officer 15 400
Value: $225.0K
Mar 17, 2025
Buy
Stock Option (Right to Buy)
A-Award
Visser Chris K.
Chief Legal Officer & Sec.
Officer 29 411
Value: $429.7K
Mar 17, 2025
Buy
Stock Option (Right to Buy)
A-Award
Visser Chris K.
Chief Legal Officer & Sec.
Officer 29 411
Value: $429.7K
Mar 17, 2025
Buy
Common Stock
A-Award
Visser Chris K.
Chief Legal Officer & Sec.
Officer 15 400
Value: $225.0K
Mar 17, 2025
Buy
Stock Option (Right to Buy)
A-Award
Work Christopher Codington
Chief Financial Officer
C-Suite Officer 42 483
Value: $620.7K
Mar 17, 2025
Buy
Common Stock
A-Award
Work Christopher Codington
Chief Financial Officer
C-Suite Officer 22 245
Value: $325.0K
Mar 17, 2025
Buy
Stock Option (Right to Buy)
A-Award
Ellis Adam Christopher
President International
CEO / President 39 215
Value: $572.9K
Mar 17, 2025
Buy
Restricted Stock Units
A-Award
Ellis Adam Christopher
President International
CEO / President 20 533
Value: $300.0K
Mar 14, 2025
Buy
Restricted Stock Units
M-Exempt
Ellis Adam Christopher
President International
CEO / President 1 482
Value: $20.5K
Mar 14, 2025
Sell
Common Stock
F-InKind
Ellis Adam Christopher
President International
CEO / President 450
Value: $6K
Mar 14, 2025
Buy
Common Stock
M-Exempt
Ellis Adam Christopher
President International
CEO / President 1 482
Value: $20.5K
Mar 14, 2025
Sell
Common Stock
F-InKind
Work Christopher Codington
Chief Financial Officer
C-Suite Officer 525
Value: $7K
Mar 13, 2025
Buy
Restricted Stock Units
M-Exempt
Ellis Adam Christopher
President International
CEO / President 4 033
Value: $51.5K
Mar 13, 2025
Buy
Common Stock
M-Exempt
Ellis Adam Christopher
President International
CEO / President 4 033
Value: $51.5K
Mar 13, 2025
Sell
Common Stock
F-InKind
Work Christopher Codington
Chief Financial Officer
C-Suite Officer 1 345
Value: $17.2K
Mar 13, 2025
Sell
Common Stock
F-InKind
Visser Chris K.
Chief Legal Officer & Sec.
Officer 856
Value: $10.9K
Mar 13, 2024
Buy
Stock Options (Right to buy)
Wendte Erin Denise
Chief Commercial Officer
Officer 18 450
Value: $381.2K
Mar 14, 2023
Buy
Stock Options (Right to buy)
Wendte Erin Denise
Chief Commercial Officer
Officer 7 045
Value: $285.0K
Mar 15, 2022
Buy
Stock Options (Right to buy)
Wendte Erin Denise
Chief Commercial Officer
Officer 5 509
Value: $249.6K
Mar 16, 2021
Buy
Stock Options (Right to buy)
Wendte Erin Denise
Chief Commercial Officer
Officer 6 993
Value: $130.1K
Mar 18, 2020
Buy
Stock Options (Right to buy)
Wendte Erin Denise
Chief Commercial Officer
Officer 4 804
Value: $117.9K
Mar 19, 2019
Buy
Stock Options (Right to buy)
Wendte Erin Denise
Chief Commercial Officer
Officer 2 375
Value: $55.6K

About Insider Power

Insider Power is a proprietary algorithm developed by StockInvest.us to evaluate the significance of insider transactions. The calculation considers the size, type, and timing of transactions, as well as the insider’s role within the company.

It is important to note that, in general, there is little to no correlation between insider transactions and short-term stock price movements. In one of our studies, only 0.22%* of stocks with insider activity showed a measurable correlation — and even then, it was unclear whether the effect was caused by insider actions or simply by the stock’s broader trend.

While our algorithms are designed to highlight potentially meaningful signals, these cannot be regarded as statistically significant on their own. Insider trading activity should therefore be seen as informative rather than as direct trading guidance. The Insider Power metric was created to present this information in a clearer and more accessible way, helping investors better understand the possible context of insider activity.

* October 6th, 2025 - Tested on 5562 stocks

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ABOUT ZUMIEZ INC.
Zumiez
Zumiez Inc., together with its subsidiaries, operates as a specialty retailer of apparel, footwear, accessories, and hardgoods for young men and women. Its hardgoods include skateboards, snowboards, bindings, components, and other equipment. As of February 26, 2022, the company operated 738 stores, including 602 stores in the United States, 52 stores in Canada, 67 stores in Europe, and 17 stores in Australia under the names of Zumiez, Blue Tomato...
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