Lamar Advertising Company Stock Forecast

Buy or Hold candidate since Apr 08, 2026 Gain 13.27%

The Lamar Advertising Company stock price gained 0.369% on the last trading day (Thursday, 18th Jun 2026), rising from $149.10 to $149.65. During the last trading day the stock fluctuated 1.64% from a day low at $148.40 to a day high of $150.84. The price has risen in 7 of the last 10 days but is still down by -0.85% for this period. Volume has increased on the last day along with the price, which is a positive technical sign, and, in total, 291 thousand more shares were traded than the day before. In total, 928 thousand shares were bought and sold for approximately $138.89 million.

The stock lies in the lower part of a wide and strong rising trend in the short term, and this may normally pose a very good buying opportunity. If the lower trend floor at $149.62 is broken, it will firstly indicate a slower rate of rising, but may also be an early warning for a trend shift. Given the current short-term trend, the stock is expected to rise 23.19% during the next 3 months and, with a 90% probability hold a price between $184.31 and $212.32 at the end of this 3-month period.

LAMR Signals & Forecast

The Lamar Advertising Company stock holds a sell signal from the short-term Moving Average; at the same time, however, there is a buy signal from the long-term average. Since the short-term average is above the long-term average there is a general buy signal in the stock giving a positive forecast for the stock. On further gains, the stock will meet resistance from the short-term Moving Average at approximately $151.67. On a fall, the stock will find some support from the long-term average at approximately $149.31. A break-up through the short-term average will send a buy signal, whereas a breakdown through the long-term average will send a sell signal. Volume is rising along with the price. This is considered to be a good technical signal. Some negative signals were issued as well, and these may have some influence on the near short-term development. A sell signal was issued from a pivot top point on Friday, May 08, 2026, and so far it has fallen -5.24%. Further fall is indicated until a new bottom pivot has been found. Furthermore, there is currently a sell signal from the 3 month Moving Average Convergence Divergence (MACD).

Support, Risk & Stop-loss for Lamar Advertising Company stock

Lamar Advertising Company finds support from accumulated volume at $147.54 and this level may hold a buying opportunity as an upwards reaction can be expected when the support is being tested.

In general the stock tends to have very controlled movements and with good liquidity the risk is considered very low in this stock. During the last day, the stock moved $2.44 between high and low, or 1.64%. For the last week the stock has had daily average volatility of 2.15%.

Our recommended stop-loss: $142.17 (-5.00%) (This stock has very low daily movements and this gives very low risk. There is a sell signal from a pivot top found 28 days ago.)

Trading Expectations (LAMR) For The Upcoming Trading Day Of Monday 22nd

For the upcoming trading day on Monday, 22nd we expect Lamar Advertising Company to open at $149.63, and during the day (based on 14 day Average True Range), to move between $148.09 and $151.21, which gives a possible trading interval of +/-$3.12 (+/-2.11%) up or down from last closing price. If Lamar Advertising Company takes out the full calculated possible swing range there will be an estimated 2.11% move between the lowest and the highest trading price during the day.

Since the stock is closer to the resistance from accumulated volume at $151.19 (1.03%) than the support at $147.54 (1.41%), our systems don't find the trading risk/reward intra-day attractive and any bets should be held until the stock is closer to the support level.

Is Lamar Advertising Company stock A Buy?

Several short-term signals, along with a general good trend, are positive and we conclude that the current level may hold a buying opportunity as there is a fair chance for Lamar Advertising Company stock to perform well in the short-term.

Current score: 3.589 Buy Candidate Unchanged

Predicted Fair Opening Price

Predicted fair opening price on June 22, 2026 - $149.63 ( 0.0134%).

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