NYSE:SBH

Sally Beauty Holdings Stock Forecast

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$12.08
-0.460 (-3.67%)
At Close: Jun 03, 2026
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  • Excellent financial health (Piotroski 8/9)
  • Beat earnings estimates in 3 of the last 4 quarters
  • Attractive free cash flow ratio of 4.4x
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Red day on Wednesday for Sally Beauty Holdings Inc stock after losing 3.67%
(Updated on Jun 03, 2026)

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Sell candidate since May 28, 2026 Loss -8.83%

The Sally Beauty Holdings Inc stock price fell by -3.67% on the last day (Wednesday, 3rd Jun 2026) from $12.54 to $12.08. It has now fallen 3 days in a row. During the last trading day the stock fluctuated 4.21% from a day low at $11.87 to a day high of $12.37. The price has been going up and down for this period, and there has been a -0.08% loss for the last 2 weeks. Volume has increased on the last day by 597 thousand shares but on falling prices. This may be an early warning and the risk will be increased slightly over the next couple of days. In total, 2 million shares were bought and sold for approximately $21.89 million.

The stock lies in the middle of a wide and falling trend in the short term and further fall within the trend is signaled. Given the current short-term trend, the stock is expected to fall -12.73% during the next 3 months and, with a 90% probability hold a price between $10.00 and $12.37 at the end of this 3-month period.

SBH Signals & Forecast

A buy signal was issued from a pivot bottom point on Monday, May 18, 2026, and so far it has risen 2.20%. Further rise is indicated until a new top pivot has been found. Furthermore, there is a buy signal from the 3 month Moving Average Convergence Divergence (MACD). Some negative signals were issued as well, and these may have some influence on the near short-term development. The Sally Beauty Holdings Inc stock holds sell signals from both short and long-term Moving Averages giving a more negative forecast for the stock. Also, there is a general sell signal from the relation between the two signals where the long-term average is above the short-term average. On corrections up, there will be some resistance from the lines at $12.85 and $13.41. A break-up above any of these levels will issue buy signals. Volume rose on falling prices yesterday. This may be an early warning and the stock should be followed more closely.

Support, Risk & Stop-loss for Sally Beauty Holdings Inc stock

Sally Beauty Holdings Inc finds support from accumulated volume at $11.90 and this level may hold a buying opportunity as an upwards reaction can be expected when the support is being tested.

This stock has average movements during the day and with good trading volume, the risk is considered to be medium. During the last day, the stock moved $0.500 between high and low, or 4.21%. For the last week, the stock has had daily average volatility of 3.18%.

Our recommended stop-loss: We hold a negative evaluation for this stock. No stop-loss is set.

Trading Expectations (SBH) For The Upcoming Trading Day Of Thursday 4th

For the upcoming trading day on Thursday, 4th we expect Sally Beauty Holdings Inc to open at $12.11, and during the day (based on 14 day Average True Range), to move between $11.81 and $12.35, which gives a possible trading interval of +/-$0.543 (+/-4.60%) up or down from last closing price. If Sally Beauty Holdings Inc takes out the full calculated possible swing range there will be an estimated 4.60% move between the lowest and the highest trading price during the day.

Since the stock is closer to the support from accumulated volume at $11.90 (1.49%) than the resistance at $12.50 (3.48%), our systems sees the trading risk/reward intra-day as attractive and believe profit can be made before the stock reaches first resistance..

Is Sally Beauty Holdings Inc stock A Buy?

Sally Beauty Holdings Inc holds several negative signals and is within a wide and falling trend, so we believe it will still perform weakly in the next couple of days or weeks. We therefore hold a negative evaluation of this stock.

Current score: -4.360 Sell Candidate Unchanged

Predicted Fair Opening Price

Predicted fair opening price on June 4, 2026 - $12.11 ( 0.221%).

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SBH Performance

Trading levels for SBH

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Fibonacci Support & Resistance Levels

Level Price
R3 12.61 4.36%
R2 12.42 2.78%
R1 12.30 1.80%
Price 12.08
S1 11.92 -1.36%
S2 11.80 -2.34%
S3 11.61 -3.92%

Accumulated Volume Support & Resistance Levels

Level Price
R3 13.77 13.99%
R2 12.98 7.45%
R1 12.50 3.48%
Price 12.08
S1 11.90 -1.49%
S2 11.83 -2.07%
S3 11.82 -2.15%

FAQ

What is the symbol for Sally Beauty Holdings Inc Stock and on which exchange is it traded?
The symbol for Sally Beauty Holdings Inc is SBH and it is traded on the NYSE (New York Stock Exchange).

Should I buy or sell Sally Beauty Holdings Inc Stock?
Sally Beauty Holdings Inc holds several negative signals and is within a wide and falling trend, so we believe it will still perform weakly in the next couple of days or weeks. We therefore hold a negative evaluation of this stock.

How to buy Sally Beauty Holdings Inc Stock?
Sally Beauty Holdings Inc Stock can be purchased through just about any brokerage firm, including online brokerage services.
Click here for our free guide on how to buy Sally Beauty Holdings Inc Stock.

What's the current price of Sally Beauty Holdings Inc Stock?
As of the end of day on the Jun 03, 2026, the price of an Sally Beauty Holdings Inc (SBH) share was $12.08.

What is the 52-week high and low for Sally Beauty Holdings Inc Stock?
The 52-week high for Sally Beauty Holdings Inc Stock is $17.92 and the 52-week low is $8.46.

What is the market capitalization of Sally Beauty Holdings Inc Stock?
As of the Jun 03, 2026, the market capitalization of Sally Beauty Holdings Inc is 1.153B.

When is the next earnings date for Sally Beauty Holdings Inc?
The upcoming earnings date for Sally Beauty Holdings Inc is Aug 04, 2026.
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