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Evaluation of comScore, Inc. stock downgraded after the last trading session
(Updated on Jul 13, 2026)

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Sell candidate since Jul 13, 2026

The comScore, Inc. stock price fell by -1.48% on the last day (Monday, 13th Jul 2026) from $7.45 to $7.34. During the last trading day the stock fluctuated 3.47% from a day low at $7.21 to a day high of $7.46. The price has risen in 6 of the last 10 days and is up by 9.06% over the past 2 weeks. Volume fell on the last day along with the stock, which is actually a good sign as volume should follow the stock. On the last day, the trading volume fell by -4 thousand shares and in total, 7 thousand shares were bought and sold for approximately $54.84 thousand.

The stock lies in the middle of a very wide and falling trend in the short term and further fall within the trend is signaled. Given the current short-term trend, the stock is expected to fall -2.82% during the next 3 months and, with a 90% probability hold a price between $5.89 and $7.91 at the end of this 3-month period.

SCOR Signals & Forecast

Furthermore, there is a buy signal from the 3 month Moving Average Convergence Divergence (MACD). Some negative signals were issued as well, and these may have some influence on the near short-term development. The comScore, Inc. stock holds a buy signal from the short-term Moving Average; at the same time, however, the long-term average holds a general sell signal. Since the longterm average is above the short-term average there is a general sell signal in the stock giving a more negative forecast for the stock. On further gains, the stock will meet resistance from the long-term Moving Average at $7.35. On a fall, the stock will find some support from the short-term average at $7.20. A break-up through the long-term average will give another buy signal, while a fall below the short-term average will add another sell signal and strengthen the general signal. A sell signal was issued from a pivot top point on Friday, July 10, 2026, and so far it has fallen -1.48%. Further fall is indicated until a new bottom pivot has been found. Volume fell along with the price during the last trading day which is technical positive. One should, however, note that this stock may have low liquidity in periods, which increases the general risk. The very low volume increases the risk and reduces the other technical signals issued.

Support, Risk & Stop-loss for comScore, Inc. stock

comScore, Inc. finds support from accumulated volume at $7.25 and this level may hold a buying opportunity as an upwards reaction can be expected when the support is being tested.

This stock has average movements during the day, but be aware of low or falling volume as this increases the risk. During the last day, the stock moved $0.250 between high and low, or 3.47%. For the last week the stock has had daily average volatility of 5.72%.

Our recommended stop-loss: We hold a negative evaluation for this stock. No stop-loss is set.

Trading Expectations (SCOR) For The Upcoming Trading Day Of Tuesday 14th

For the upcoming trading day on Tuesday, 14th we expect comScore, Inc. to open at $7.34, and during the day (based on 14 day Average True Range), to move between $7.10 and $7.58, which gives a possible trading interval of +/-$0.476 (+/-6.70%) up or down from last closing price. If comScore, Inc. takes out the full calculated possible swing range there will be an estimated 6.70% move between the lowest and the highest trading price during the day.

Since the stock is closer to the support from accumulated volume at $7.25 (1.23%) than the resistance at $7.73 (5.31%), our systems sees the trading risk/reward intra-day as attractive and believe profit can be made before the stock reaches first resistance..

Is comScore, Inc. stock A Buy?

comScore, Inc. holds several negative signals and we believe that it will still perform weakly in the next couple of days or weeks. We, therefore, hold a negative evaluation of this stock. Due to some small weaknesses in the technical picture we have downgraded our analysis conclusion for this stock since the last evaluation from a Buy to a Sell candidate.

Current score: -2.022 Sell Candidate Downgraded

Predicted Fair Opening Price

Predicted fair opening price on July 14, 2026 - $7.34 ( 0.0454%).

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SCOR Performance

Trading levels for SCOR

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Fibonacci Support & Resistance Levels

Level Price
R3 7.59 3.36%
R2 7.49 2.06%
R1 7.43 1.26%
Price 7.34
S1 7.24 -1.35%
S2 7.18 -2.15%
S3 7.09 -3.45%

Accumulated Volume Support & Resistance Levels

Level Price
R3 7.95 8.31%
R2 7.75 5.59%
R1 7.73 5.31%
Price 7.34
S1 7.25 -1.23%
S2 7.17 -2.32%
S3 7.12 -3.00%

FAQ

What is the symbol for comScore, Inc. Stock and on which exchange is it traded?
The symbol for comScore, Inc. is SCOR and it is traded on the NASDAQ (NASDAQ Stock Exchange).

Should I buy or sell comScore, Inc. Stock?
comScore, Inc. holds several negative signals and we believe that it will still perform weakly in the next couple of days or weeks. We, therefore, hold a negative evaluation of this stock. Due to some small weaknesses in the technical picture we have downgraded our analysis conclusion for this stock since the last evaluation from a Buy to a Sell candidate.

How to buy comScore, Inc. Stock?
comScore, Inc. Stock can be purchased through just about any brokerage firm, including online brokerage services.
Click here for our free guide on how to buy comScore, Inc. Stock.

What's the current price of comScore, Inc. Stock?
As of the end of day on the Jul 13, 2026, the price of an comScore, Inc. (SCOR) share was $7.34.

What is the 52-week high and low for comScore, Inc. Stock?
The 52-week high for comScore, Inc. Stock is $10.18 and the 52-week low is $4.81.

What is the market capitalization of comScore, Inc. Stock?
As of the Jul 13, 2026, the market capitalization of comScore, Inc. is 38.515M.

When is the next earnings date for comScore, Inc.?
The upcoming earnings date for comScore, Inc. is Aug 04, 2026.
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ABOUT COMSCORE, INC.
comScore
comScore, Inc. operates as an information and analytics company that measures advertising, consumer behavior, and audiences across media platforms in the United States, Europe, Latin America, Canada, and internationally. The company offers ratings and planning products and services, including Media Metrix Multi-Platform and Mobile Metrix, which measure Websites and apps on computers, smartphones, and tablets; Video Metrix that delivers measuremen...
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