Baozun Stock Insider Power

Based on the 66 latest insides trades, we have calculated the insider power to be positive at 100.00. In total, the insiders bought 1.6M and sold 0 BZUN shares in the last 66 trades. The insider score can be negative despite buy/sell ratio being positive. The score focuses on the quality of the trades.

Insider Power

(Last 66 transactions)
100.00
Buy 1.6M shares
Sell 0 shares
100% Buy Activity
Weak Negative Correlation

No Significant Signals

No statistically significant buy or sell signals detected in recent insider data.

Historical Insider Trades

Date Type Person Role Amount
Jun 30, 2026
Buy
American Depositary Shares
M-Exempt
Ye Changqing
Director
Director 17 269
Value: $48.9K
Jun 30, 2026
Buy
Restricted Stock Unit
M-Exempt
Ye Changqing
Director
Director 51 809
Value: $146.6K
Jun 24, 2026
Buy
American Depositary Shares
P-Purchase
Wu Junhua
Chief Strategy Officer
Officer 29 000
Value: $82.7K
Jun 22, 2026
Buy
American Depositary Shares
P-Purchase
Qiu Wenbin
Chief Executive Officer
CEO / President 10 000
Value: $28.1K
Jun 18, 2026
Buy
American Depositary Shares
P-Purchase
Qiu Wenbin
Chief Executive Officer
CEO / President 10 000
Value: $27.7K
Jun 17, 2026
Buy
American Depositary Shares
P-Purchase
Wu Junhua
Chief Strategy Officer
Officer 18 500
Value: $52.5K
Jun 17, 2026
Buy
American Depositary Shares
P-Purchase
Qiu Wenbin
Chief Executive Officer
CEO / President 10 000
Value: $28.3K
Jun 16, 2026
Buy
American Depositary Shares
P-Purchase
Qiu Wenbin
Chief Executive Officer
CEO / President 10 000
Value: $27.2K
Jun 15, 2026
Buy
American Depositary Shares
P-Purchase
Qiu Wenbin
Chief Executive Officer
CEO / President 10 000
Value: $27.9K
Jun 12, 2026
Buy
American Depositary Shares
P-Purchase
Qiu Wenbin
Chief Executive Officer
CEO / President 10 000
Value: $27.2K
Jun 11, 2026
Buy
American Depositary Shares
P-Purchase
Wu Junhua
Chief Strategy Officer
Officer 18 000
Value: $48.4K
Jun 11, 2026
Buy
American Depositary Shares
P-Purchase
Qiu Wenbin
Chief Executive Officer
CEO / President 10 000
Value: $26.7K
Jun 10, 2026
Buy
American Depositary Shares
P-Purchase
Qiu Wenbin
Chief Executive Officer
CEO / President 10 000
Value: $26.4K
Jun 09, 2026
Buy
American Depositary Shares
P-Purchase
Qiu Wenbin
Chief Executive Officer
CEO / President 10 000
Value: $27.2K
Jun 08, 2026
Buy
American Depositary Shares
P-Purchase
Qiu Wenbin
Chief Executive Officer
CEO / President 10 000
Value: $27.7K
Jun 05, 2026
Buy
American Depositary Shares
P-Purchase
Qiu Wenbin
Chief Executive Officer
CEO / President 10 000
Value: $26.5K
Jun 04, 2026
Buy
American Depositary Shares
P-Purchase
Qiu Wenbin
Chief Executive Officer
CEO / President 10 000
Value: $26.7K
Jun 03, 2026
Buy
American Depositary Shares
P-Purchase
Qiu Wenbin
Chief Executive Officer
CEO / President 10 000
Value: $26.3K
Jun 02, 2026
Buy
American Depositary Shares
P-Purchase
Qiu Wenbin
Chief Executive Officer
CEO / President 10 000
Value: $26.9K
Jun 01, 2026
Buy
American Depositary Shares
P-Purchase
Qiu Wenbin
Chief Executive Officer
CEO / President 10 000
Value: $27.3K
Jun 01, 2026
Buy
American Depositary Shares
P-Purchase
Wu Junhua
Chief Strategy Officer
Officer 20 000
Value: $54.0K
May 29, 2026
Buy
American Depositary Shares
P-Purchase
Qiu Wenbin
Chief Executive Officer
CEO / President 10 000
Value: $25.7K
May 28, 2026
Buy
American Depositary Shares
P-Purchase
Qiu Wenbin
Chief Executive Officer
CEO / President 10 000
Value: $25.6K
May 28, 2026
Buy
American Depositary Shares
P-Purchase
Wu Junhua
Chief Strategy Officer
Officer 19 500
Value: $49.9K
May 27, 2026
Buy
American Depositary Shares
P-Purchase
Qiu Wenbin
Chief Executive Officer
CEO / President 10 000
Value: $25.8K

About Insider Power

Insider Power is a proprietary algorithm developed by StockInvest.us to evaluate the significance of insider transactions. The calculation considers the size, type, and timing of transactions, as well as the insider’s role within the company.

It is important to note that, in general, there is little to no correlation between insider transactions and short-term stock price movements. In one of our studies, only 0.22%* of stocks with insider activity showed a measurable correlation — and even then, it was unclear whether the effect was caused by insider actions or simply by the stock’s broader trend.

While our algorithms are designed to highlight potentially meaningful signals, these cannot be regarded as statistically significant on their own. Insider trading activity should therefore be seen as informative rather than as direct trading guidance. The Insider Power metric was created to present this information in a clearer and more accessible way, helping investors better understand the possible context of insider activity.

* October 6th, 2025 - Tested on 5562 stocks

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ABOUT BAOZUN INC.
Baozun
Baozun Inc., through its subsidiaries, provides e-commerce solutions to brand partners in the People's Republic of China. The company offers IT infrastructure setup and integration, online store design and setup, online store operations, visual merchandising and marketing campaigns, customer services, and warehousing and order fulfilment. It serves brand partners in various categories, including apparel and accessories; appliances; electronics; h...
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