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Buy ULTA
Ulta Beauty Stock Insider Power
Based on the 100 latest insides trades, we have calculated the insider power to be positive at 85.24. In total, the insiders bought 341.32K and sold 6.13K ULTA shares in the last 100 trades. The insider score can be negative despite buy/sell ratio being positive. The score focuses on the quality of the trades.
Insider Power
|
85.24 |
| ● Buy | 341.32K shares |
| ● Sell | 6.13K shares |
|
89% Buy Activity
Moderate Positive Correlation
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Historical Insider Trades
| Date | Type | Person | Role | Amount |
|---|---|---|---|---|
|
Jun 15, 2026 Sell |
Mrkonic George R Jr Director |
383 Value: $182.2K |
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Jun 10, 2026 Buy |
Brok Martin Director |
404 Value: $190.2K |
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Jun 10, 2026 Buy |
Halligan Catherine Ann Director |
404 Value: $190.2K |
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Jun 10, 2026 Buy |
Landry Stephenie Lee Director |
404 Value: $190.2K |
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Jun 10, 2026 Buy |
Little Patricia A Director |
404 Value: $190.2K |
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Jun 10, 2026 Buy |
Mrkonic George R Jr Director |
404 Value: $190.2K |
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Jun 10, 2026 Buy |
Nagler Lorna Director |
404 Value: $190.2K |
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Jun 10, 2026 Buy |
Ruiz Gisel Director |
404 Value: $190.2K |
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Jun 10, 2026 Buy |
Smith Mike C. Director |
404 Value: $190.2K |
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Jun 10, 2026 Buy |
Garcia Kelly E Director |
404 Value: $190.2K |
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Apr 07, 2026 Sell |
Mrkonic George R Jr Director |
452 Value: $243.8K |
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Mar 31, 2026 Buy |
Casares Rene G. Chief Legal Officer |
1 263 Value: $660.2K |
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Mar 31, 2026 Buy |
Casares Rene G. Chief Legal Officer |
4 298 Value: $2.25M |
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Mar 31, 2026 Buy |
Delorefice Christopher Chief Financial Officer |
4 219 Value: $2.21M |
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Mar 31, 2026 Buy |
Delorefice Christopher Chief Financial Officer |
14 363 Value: $7.51M |
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Mar 31, 2026 Buy |
Lialios Christopher SVP, Controller (p. Acct Ofc.) |
519 Value: $271.3K |
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Mar 31, 2026 Buy |
Lialios Christopher SVP, Controller (p. Acct Ofc.) |
757 Value: $395.7K |
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Mar 31, 2026 Buy |
Steelman Kecia President And CEO |
68 000 Value: $35.5M |
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Mar 31, 2026 Buy |
Steelman Kecia President And CEO |
10 889 Value: $5.69M |
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Mar 31, 2026 Buy |
Steelman Kecia President And CEO |
37 070 Value: $19.4M |
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Mar 31, 2026 Buy |
Ryan Anita Jane Chief Human Resources Officer |
1 443 Value: $754.3K |
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Mar 31, 2026 Buy |
Ryan Anita Jane Chief Human Resources Officer |
4 912 Value: $2.57M |
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Mar 15, 2026 Sell |
Steelman Kecia President And CEO |
393 Value: $210.5K |
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Mar 15, 2026 Sell |
Steelman Kecia President And CEO |
1 491 Value: $798.8K |
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Mar 15, 2026 Sell |
Ryan Anita Jane Chief Human Resources Officer |
80 Value: $42.9K |
About Insider Power
Insider Power is a proprietary algorithm developed by StockInvest.us to evaluate the significance of insider transactions. The calculation considers the size, type, and timing of transactions, as well as the insider’s role within the company.
It is important to note that, in general, there is little to no correlation between insider transactions and short-term stock price movements. In one of our studies, only 0.22%* of stocks with insider activity showed a measurable correlation — and even then, it was unclear whether the effect was caused by insider actions or simply by the stock’s broader trend.
While our algorithms are designed to highlight potentially meaningful signals, these cannot be regarded as statistically significant on their own. Insider trading activity should therefore be seen as informative rather than as direct trading guidance. The Insider Power metric was created to present this information in a clearer and more accessible way, helping investors better understand the possible context of insider activity.
* October 6th, 2025 - Tested on 5562 stocks
